September 9, 2020
new Take the guesswork out of social listening
Turn data into insights faster with Iris™, your personal AI analyst. Cut through the noise, uncover emerging trends, and spot important conversations that others miss.
- Save time. Iris automatically detects significant peaks in conversation and analyzes the causes, saving you from sifting through data yourself
- Don’t miss a thing. With millions of conversations happening in real time, Iris spots previously invisible insights so you can be confident you’ve got the full picture
- Benchmark your analysis. Getting a second opinion is always a good idea. Compare your analysis to Iris’s and get the best insights from both worlds.
new Get more context around the conversations that matter
Use the new topic wheel in Hootsuite Insights saved searches to get more context, with key conversations broken down into subtopics. You can click any keyword to see linked mentions.