September 19, 2019

  • new

    Hootsuite Ads

    new Improved Google Ads features in Hootsuite Ads

    We’ve made the following improvements in Hootsuite Ads to help you manage your Google Ads:

    • Edit bid strategies: Edit the bid strategy of your campaigns and override campaign settings by selecting specific parameters at the ad group level.

    • Edit all supported campaign settings: You can now edit by network, language, location, and URL options.

    • Target audiences you’ve created: Select audiences you’ve created in Google Audience Manager.

    • Use location extensions: Advertise locally by promoting physical stores registered in Google My Business.

    • Create app extensions: You can now create app extensions for your ads

September 17, 2019

  • new

    Hootsuite Ads

    new Promote LinkedIn posts as Sponsored Content ads

    Now you can promote your best performing LinkedIn Page posts as Sponsored Content ads directly from the Publisher or Streams dashboard and precisely target new LinkedIn members based on their location, interests, or details related to their profession.

September 17, 2019

  • new

    Hootsuite Mobile App

    new Fixed issues in the Hootsuite mobile app:

    • Resolved an issue where Twitter Keyword search streams in the Hootsuite Mobile app were not showing the same results as the desktop version.

    • Resolved an issue where the Content Library did not display for all users in the Hootsuite mobile app.

    • Fixed an issue where the font was displaying as larger than expected in the Hootsuite Mobile app for iOS.

September 17, 2019

  • new

    Hootsuite Dashboard

    new Fixed an Issue

    We’ve fixed the following platform issues: 

    • Fixed an issue where some assigned Inbox messages could not be resolved.

    • Fixed an issue where the billing page would not correctly load for some users.

September 12, 2019

  • new

    Hootsuite Ads

    new Hootsuite Ads Education & Training Hub

    We’ve created a new landing page where you can find video training and  enablement materials for Hootsuite Ads. Check it out!

  • new

    Hootsuite Dashboard

    new Hootsuite Product Update September 2019

     Here’s another exciting round-up video of Hootsuite product updates and news!


September 10, 2019

  • new

    Hootsuite Dashboard

    new Fixed Issue

    • Fixed an issue where custom link preview images were dropping or delayed for some users when publishing to LinkedIn.

    • Fixed an issue where using the “Post and Reuse Networks” option was giving an error message for some users when publishing.

    • Fixed an issue where some Facebook pages with names containing 2 or more spaces did not appear as mention suggestions in Composer.

September 6, 2019

  • new

    Hootsuite Dashboard

    new Images in Twitter DM conversations in Inbox

     In Inbox, you’ll now see images (and image URLs) included in conversations as they come in, as well as images that were sent in the last 6 weeks. GIFs will appear as a playable video.

August 29, 2019

  • new

    Hootsuite Amplify

    new Amplify Link Scraper

    We have fixed bugs in image preview with Amplify articles. Now preview articles users must click on the link, we have removed the preview feature some articles had within Amplify to ensure reliability.

August 26, 2019

  • new

    Hootsuite Ads

    new Hootsuite Ads Update

    We have added these new features to Hootsuite Ads:

    Ad Set Budgets During Campaign Creation 

    • You can now control how much each ad set will spend by setting a specific budget for each ad set rather than being limited to only being able to set a limit for campaign as a whole.

    Optimize for Value

    • If the user's Facebook ad account is eligible for "optimize for value", the user can select to optimize for "Value" during the campaign creation. This will allow you to track the ‘purchase’ conversion in Facebook pixel. 

    Instagram Stories Placement List

    • You can now publish ads as Instagram Stories along with other placements.

August 16, 2019

  • new

    Hootsuite Dashboard

    new Emoji Support in Inbox

    Users can select and send emojis in Inbox through the emoji pickers 🤩🙌🎉.

August 14, 2019

  • improved

    Hootsuite Amplify

    improved Improved process for deleting topics in Amplify

     We’ve made it easier for Amplify Content Admins to delete topics in one set of actions (without having to manually unsubscribe users or delete content assigned to the topic). Now, you can just click the Delete Topic button in Topic Management and let us take care of the rest.

August 14, 2019

  • new

    Hootsuite Mobile App

    new Filter Inbox content on mobile

    When using Inbox on your mobile device, you can now filter by private vs. public messages, social network, and oldest vs. newest.

August 13, 2019

  • new

    Hootsuite Impact

    new Improve your LinkedIn campaign targeting with Audience Discovery for LinkedIn

    If you are a Hootsuite Impact user, you can now improve the targeting and performance of your organic and paid LinkedIn campaigns by identifying new and relevant audiences with Audience Discovery for LinkedIn. 

    You can set an audience filter from within Hootsuite Analytics to get content recommendations based on the preferences of your target audience, and to review and compare content from your competitors.

August 13, 2019

  • fixed

    Hootsuite Dashboard

    fixed Hootsuite Dashboard Fix

    Fixed an issue where the Facebook Page Unpublished stream showed an incorrect API error message.

  • fixed

    Hootsuite Dashboard

    fixed Hootsuite Inbox Fix

    Fixed an issue where some LinkedIn page comments were not appearing in Inbox.

August 12, 2019

  • fixed

    Hootsuite Dashboard

    fixed Hootsuite Composer

    Fixed an issue where some users were not able to receive password reset and verification emails.

August 6, 2019

  • new

    Hootsuite Dashboard

    new Facebook Public Message in Inbox

     You can now monitor, triage, and respond to comments, replies, and visitor posts to Facebook Pages in Inbox

  • fixed

    Hootsuite Dashboard

    fixed Hootsuite Composer

    Fixed an issue where geotargeted locations were dropping from Content Library templates.

August 2, 2019

  • fixed

    Hootsuite Dashboard

    fixed Hootsuite Composer

    Fixed an issue where editing an Instagram image to a 4:5 aspect ratio in New Compose was displaying an incorrect resolution error message.

  • fixed

    Hootsuite Dashboard

    fixed Hootsuite Inbox

    Fixed an issue where some users were displaying without their actual name (showing as “Facebook User”) in Inbox

August 1, 2019

  • new

    Hootsuite Academy

    new Hootsuite Ads training videos

    We’ve curated a list of 15 how-to videos on how to use Hootsuite Ads—our simple, automated, and collaborative platform to manage your social and search ad campaigns.

July 30, 2019

  • new

    Hootsuite Dashboard

    new Hootsuite Analytics Chrome Bug Fix

    Resolved an issue where Analytics would not load in Chrome without unless you cleared browser cookies.

July 26, 2019

  • new

    Hootsuite Ads

    new Google Ads updates

    We’ve added a number of new features for Google Ads: 

    1. Conversion tracking: See all conversion actions you have configured in the Google Ad account dashboard within the platform. 

    2. Bid adjustment: Refine bidding for a device or a location (select Targeted Location) of a running campaign.

    3. Dynamic Search Ads: Enable Dynamic Search Ads when creating a campaign and then create this semi-automated ad type. Google will automatically generate permutations in the Ad Group adapted for your best performing landing pages.

    4. URL options: Manage your tracking template at Account, Campaign, Ad Group, and Keyword level.

    5. Distance targeting: While creating a campaign, you can now narrow targeting by defining an area within a radius around a specific address.

July 24, 2019

  • new

    Hootsuite Impact

    new Improved data flow between Hootsuite Impact and Adobe Analytics

    If you use Hootsuite Impact, Impact will now bring in web attribution data from Adobe Analytics for the paid platforms that Impact supports. Plus,  you can now export Impact data back into Adobe Analytics automatically.

July 22, 2019

  • new

    Hootsuite Dashboard

    new IG Account Error Message

    Confirmed the resolution of an issue where, in some circumstances, adding an Instagram account gave an incorrect “Suspicious Login Attempt” error message.

July 15, 2019

  • fixed

    Hootsuite Mobile App

    fixed Mobile Sharing

    Fixed an issue where pinned social networks were not automatically selected when sharing from another app to Hootsuite mobile via iOS

  • fixed

    Hootsuite Dashboard

    fixed Content Library in Microsoft Edge Browser

    Fixed an issue where the Content Library Edit Asset pop-up was not responsive in the Microsoft Edge browser.

July 13, 2019

  • fixed

    Hootsuite Dashboard

    fixed Linkedin Targeting

    Fixed an issue where editing a LinkedIn post with targeting applied would add an incorrect target location to the post

July 11, 2019

  • new

    Hootsuite Amplify

    new Filter Amplify admin stream by topic

    Amplify admins can now filter the Draft, Scheduled, and Posted Streams by one (or more) topics.

July 10, 2019

  • improved

    Hootsuite Academy

    improved New Instagram and LinkedIn Videos in Social Marketing Course

    We’ve revamped our flagship Social Marketing course for 2019, with new videos on Instagram Stories, IGTV, LinkedIn, and more. See this YouTube playlist for a sneak peak of what’s covered in the full course.

July 8, 2019

  • fixed

    Hootsuite Dashboard

    fixed Link Previews Fixed

    We fixed an issue that was causing link previews not to populate when editing a scheduled message.

July 3, 2019

  • new

    Hootsuite Dashboard

    new Improved filtering in Inbox

    We’ve improved the filtering capability within Inbox to make it easier to narrow down the messages you’re seeing to specific types—either private or public—or social networks to help you review, triage, and respond to messages more quickly

  • fixed

    Hootsuite Dashboard

    fixed Issue fix

    Fixed an issue where LinkedIn Company Updates posts were not showing in chronological order.

July 2, 2019

  • new

    Hootsuite Ads

    new Facebook Campaign Budget Optimization now available in Hootsuite Ads and AdEspresso

    Facebook campaign budget optimization is a way of optimizing the distribution of a campaign budget across your Facebook campaign’s ad sets. As part of this update, you can also set optional minimum and maximum spending limits to control your individual ad spend set.

  • new

    Hootsuite Impact

    new Hootsuite Impact data now available in Hootsuite Analytics reports

    Exciting news for Hootsuite Impact customers: You can now use Hootsuite Analytics to build and schedule reports, export reports in PDF, and compare time frames with Impact data! View all Impact-supported social networks and web analytics data within Hootsuite Analytics.

  • fixed

    Hootsuite Dashboard

    fixed Issue fix

    Fixed an issue where the Quick Search icon was missing from the dashboard.

June 26, 2019

  • new

    Hootsuite Dashboard

    new Hootsuite Inbox update: Email notifications for Assignments

    When handling escalations and high priority issues, sometimes you need a quick response from a team member who may not be active in Hootsuite. Now you can notify team members via email when they’re assigned a message, helping reduce response times and keep your customers happy.

June 24, 2019

  • improved

    Hootsuite Dashboard

    improved Refreshed metrics library in Hootsuite Analytics

    We’ve made improvements to the Hootsuite Analytics metrics library:

    • To make the metrics list easier to browse, all aggregated versions of a metric are now condensed into one entry.

    • Your metrics library drawer now stays open until you’ve finished adding all of your metrics.

    • The improved search function now covers the names of all metrics, their breakdowns, and descriptions.

    These improvements are available to all clients that have the ability to customize reports and add metrics.

June 21, 2019

  • improved

    Hootsuite Ads

    improved Workflow improvements in Hootsuite Ads

    • We now support video lengths of up to 2 minutes for Instagram ads.

    • Video captions are back! Just upload your SRT file. 

    • If Facebook rejects an ad (our condolences!), you can now see the reason directly within Hootsuite Ads.

June 20, 2019

  • new

    Hootsuite Dashboard

    new Add gauges to custom Analytics reports

    Add visual interest and clarity to your customAnalytics reports with gauge visuals for key metrics. Gauges work with every aggregated metric (like followers and engagement rates) and are useful for comparing metrics across different timeframes.

    The new gauge visual is now available for custom reports and will be available for templates in an upcoming release.

June 19, 2019

  • fixed

    Hootsuite Mobile App

    fixed Fixes for mobile

    Fixed an issue where selecting the “Edit and Retweet” option in the Hootsuite mobile app caused any links in the original tweet to break.

  • new

    Hootsuite Dashboard

    new Archive campaigns

    If your Campaigns list is cluttered with older, completed campaigns, you’ll be happy to learn we’ve added the option to archive them. Archived campaigns don’t appear as selectable options in Composer, or as filters in Planner, and they’re pushed to the bottom of the list in the Manage Campaigns view. And if you ever decide to bring an archived campaign back to life, you can un-archive it.

June 18, 2019

  • fixed

    Hootsuite Dashboard

    fixed Issue fixes on the Hootsuite platform

    1. Fixed an issue where an incorrect “Success!” message appeared when attempting to connect a social network with the wrong login credentials.
    2. Fixed an issue where users with Advanced social network permissions were not seeing all of their social networks in Composer.
    3. Fixed an issue where images appeared blurry or low resolution in the Composer image preview.

June 17, 2019

  • fixed

    Hootsuite Dashboard

    fixed Fix for Instagram

    Fixed an issue where an “incorrect aspect ratio” error was displayed for valid Instagram images.

June 12, 2019

  • improved

    Hootsuite Ads

    improved Hootsuite Ads How-To Video Playlist

    Update your Hootsuite Ads knowledge with our curated playlist of 12 short videos, covering almost every aspect of using Hootsuite Ads. We’ll be adding more videos in the future. 

  • improved

    Hootsuite Academy

    improved How-To Video: How to Use Hootsuite Streams for Social Listening

    We’ve updated our video on how to add Tabs/Streams and use them to find relevant conversations on social. Watch it today!

June 5, 2019

  • fixed

    Hootsuite Dashboard

    fixed Bug fixes for Facebook connections

    We have fixed an issue that prevented Facebook private messages from being tagged due to a user's Facebook privacy settings. Please contact us if you are still experiencing issues. 

  • new

    Hootsuite Dashboard

    new Hootsuite Product Update May 2019

    We’ve made changes to help you save time and create and publish high-quality posts more efficiently than ever. You can quickly create multiple posts, manage boosted posts while creating and scheduling content, and manage your Google My Business listing alongside your social activity. Watch the video for a quick overview.

  • new

    Hootsuite Academy

    new New Video: How to Use Hootsuite in 13 Minutes

    If you’re a new Hootsuite user or in need of a refresher, our updated Hootsuite dashboard video will help you get up and running in 13 minutes! Watch the video here. 


June 3, 2019

  • fixed

    Hootsuite Ads

    fixed Bug fixes for Hootsuite Ads and AdEspresso

    We have fixed an issue that made Hootsuite Ads and AdEspresso temporarily unavailable for use. Please contact us if you are still experiencing issues.

  • new

    Hootsuite Mobile App

    new Edit posts in the Hootsuite mobile app!

    The latest iOS and Android Hootsuite apps now let you create and edit posts on the go from your mobile device. Get the mobile app and try it today!

May 31, 2019

  • improved

    Hootsuite Academy

    improved Updated for 2019: Our flagship Social Marketing training and certification!

    Keep your social marketing skills on the cutting edge with our updated course and certification. Course updates include new videos on Instagram TV, Instagram Analytics, Instagram Stories, LinkedIn best practices, and social media contests. 

May 23, 2019

  • new

    Hootsuite App Directory

    new Manage your Google My Business listing alongside your social activity

    If you have a verified business listing on Google, you can use the new Google My Business app to monitor and respond to customer reviews and questions, and to publish your events, products, and services to Google Search and Maps—right from the Hootsuite dashboard. Check it out in the Hootsuite App Directory!

  • new

    Hootsuite App Directory

    new New video: How to use the new app directory

    Hootsuite connects with hundreds of different apps and partners to further extend the functionality of your dashboard and integrate with the tools you use every day. In this video, you'll learn how to add an app to your dashboard from the Hootsuite app directory.


  • new

    Hootsuite App Directory

    new New video: How to use Google My Business with Hootsuite

    Discover how to get the most out of the new integration between Google My Business and Hootsuite.


  • new

    Hootsuite Dashboard

    new New video: How to manage Hootsuite content campaigns

    When running numerous campaigns at once, it can be challenging to keep track of all the different pieces of content being used in each. Hootsuite’s Campaign tool helps Hootsuite Admins create, manage, and monitor campaigns in one place. Watch this video to learn more.  


  • new

    Hootsuite Dashboard

    new Tag public content in Inbox

    While working in Inbox, you can now tag public Facebook and LinkedIn posts, comments, and replies. This enables you to generate more detailed reports for public content in Inbox and enhance your social customer care process.

May 21, 2019

  • new

    Hootsuite Mobile App

    new Inbox quick actions on iOS devices

    When using Inbox on your iOS device, you can now dismiss unassigned conversations or resolve assigned ones with a simple swipe to the right.

May 17, 2019

  • improved

    Hootsuite Impact

    improved Updated notifications for disconnected networks in Impact

    All Hootsuite Impact users (not just admins) will now see a list of unresolved connections. This change will let you know which connections need to be re-authenticated and alert other teams within your organization about it too.

May 16, 2019

  • new

    Hootsuite App Directory

    new New chatbot builders available in the Hootsuite App Directory

    Considering setting up a chatbot? See the new Bots category in the Hootsuite App Directory for a list of chatbot providers that can support a wide range of chatbot use cases to suit your organization’s needs, budget, and support requirements. And they all have one thing in common: They support the integration of Facebook messages in Hootsuite Inbox. For details, contact the providers directly or ask your customer success manager.

  • improved

    Hootsuite Ads

    improved Updates to Google Ads campaigns in Hootsuite Ads and AdEspresso

    We’ve updated Hootsuite Ads and AdEspresso to help you manage, analyze, and optimize your Google Ads campaigns more effectively!

    • You can now delete your Ad Groups and Ads, and update your Ads content directly from our app

    • Any Ads user can now manage the keywords of a given Ad Group belonging to a Google Ads campaign. For example, you can change the status of a keyword, delete a keyword, manage the maximum CPC spend, or analyze the keyword’s performance metric.

    • The Google Ads account dashboard now displays all the conversion actions you’ve configured.

May 13, 2019

  • new LinkedIn audience reach estimates

    If you post to LinkedIn pages, you can now review your audience criteria before publishing to ensure your posts will meet LinkedIn’s audience thresholds and avoid the dreaded “Audience Too Narrow” warning.

May 9, 2019

  • new

    Hootsuite Impact

    new Hootsuite tags are now available in Hootsuite Impact

    Hootsuite tags on published and scheduled posts in Composer are now synced seamlessly to Hootsuite Impact—no setup required. Plus, any changes you make to your organization’s tags will be reflected automatically in Impact.

May 3, 2019

  • new

    Hootsuite Academy

    new Hootsuite Product Update April 2019

    We’ve made changes to help you save time and create and publish high-quality posts more efficiently than ever with our new Composer. Also, you can now target your Facebook audience more selectively—and easily publish Instagram videos from the mobile app. Watch the video for a quick overview. 

  • improved

    Hootsuite Dashboard

    improved Improved post preview experience in Compose

    We’ve made a few improvements to ensure post previews accurately represent what your posts will look like after publishing.

    • A generic preview now appears before you select a social network so you can begin to see how your post will look. (This is especially useful when creating drafts and content library templates.)

    • Mentions and hashtags are now linked in previews.

    • We’ve improved the accuracy of image cropping previews for Facebook Pages, link previews for Twitter, and line breaks and truncation of longer posts for Instagram.

  • new

    Hootsuite Amplify

    new Post to Amplify from the Hootsuite Syndicator app

    If you use Synaptive’s Hootsuite Syndicator app, you can now select Amplify as an option to post to in your RSS Syndicator Feed.

April 30, 2019

  • new

    Hootsuite Academy

    new New Hootsuite Social ROI and Value Analysis Certification

    Measuring and demonstrating the value that social media brings to an organization can be complicated. Doing it right requires social marketers to take a strategic and proactive approach. Hootsuite’s Social ROI and Value Analysis training and certification give you strategies, tools, and tactics to more effectively measure and demonstrate the ROI of your social media marketing efforts.

  • improved

    Hootsuite Dashboard

    improved Duplicate posts and reuse networks in Composer

    We’ve made a few improvements to make it quicker and easier for you to schedule posts. In Planner, you can now duplicate a post to modify and quickly send or schedule it again (for example, to reuse high-performing content or schedule similar posts throughout a campaign). And by selecting the “Post and Reuse Networks” option,  you can now stay in your compose session with the same social networks selected to publish multiple posts in succession.

April 26, 2019

  • improved

    Hootsuite Dashboard

    improved Design and usability improvements in Analytics

    We’ve freshened up the Analytics report builder with a cleaner look for table headers and new colors for all default avatars. Plus, keyboard shortcuts are now available when you’re filling in text fields with auto-complete suggestions.

April 25, 2019

  • improved

    Hootsuite Dashboard

    improved Respond to customers faster with Inbox Quick Actions

    Keep on top of incoming messages and respond to customers faster. It is now easier to resolve, dismiss, or assign messages to yourself as you work through your list of unassigned conversations. You can also dismiss multiple messages at once.