Bring your data to life with these powerful analytics features


See and share your results

Get a clear understanding of your network and social post performance across channels. Track results by timeframes.


Build custom reports with ease

Create insightful, customizable reports using an intuitive interface. Draw on over 200 metrics that measure the impact of your social media content across channels and campaigns.

Included in these plans

team business enterprise


Export reports to prove your social ROI

Share your success with your team—or your clients—with one-click exports of your reports in Excel, PowerPoint, PDF, and CSV formats.

Team Metrics

Measure team performance

Track how long it takes your team to respond to—and then resolve—Tweets and Facebook posts, mentions, and comments assigned to them.

Apps Integrations

Tailor your analytics toolbox

Dive deep and find fresh insights with the largest selection of social analytics integrations and apps anywhere, including Brandwatch, KAWO for WeChat and Weibo, Talkwalker, and Unmetric.

Hootsuite Analytics provide us with tangible and quantifiable insights into the success of content and how we can reach new and existing audiences better.

Photo of Barney Brown
Barney Brown Head of Digital Communications University of Cambridge