Gain new insights

Understand social media engagement patterns across your Facebook, Twitter, LinkedIn, Pinterest, and Google+ accounts, and add insights from Google Analytics.

Identify social influencers

Pinpoint the key influencers and brands driving important conversations and generating buzz.

See what content resonates

Measure clicks, likes, retweets and more to learn what content works and what content doesn’t.

Track, measure, and share key social media metrics

  • Graphic ofCreate social reports

    Create social reports

    Quickly and easily build intuitive reports  and keep your team up-to-date with automatic report sharing.

  • Graphic ofTag and track messages

    Tag and track messages

    Tag messages tied to specific campaigns or events to easily analyze their content, volume, and sentiment.

  • Graphic ofMeasure internal metrics

    Measure internal metrics

    Track performance at the individual and team level—including messages sent, and resolution times.

Hootsuite analytics provides us with an excellent opportunity to gauge customer sentiment and adjust conversations accordingly.

Ameel KhanSocial Media ManagerJetstar Airlines