Details

Join Nick Sinai, Yael Bal-Tur and Danielle Brigida to learn how government agencies are using social media to communicate during a crisis. No one in this lifetime has ever faced a pandemic like COVID-19. As a result, new bridges are being built between government and citizens, as each group relies on one another to fight this pandemic.

Government agencies around the world are doing an exceptional job on social media, ensuring information is being communicated, rumors are being dispelled, and the health of their citizens remains protected.

This webinar will take you through examples of the outstanding crisis management strategies happening in the government industry today. You’ll get recommendations you can implement in your communications plan to continue moving forward with confidence in the months ahead. And we’ll be hosting a live Q&A session, to help answer any additional questions.

What You'll Learn

  • How government organizations are responding to the COVID-19 crisis
  • Methods to reduce rumors
  • Steps to take in the coming months


  • Photo of Nick Sinai

    Nick Sinai

    Venture Partner Insight Partners

    Nick is an expert advisor on policy, regulatory, and government markets. He joined Insight in 2014 from the White House, where he was U.S. Deputy Chief Technology Officer. At the White House, Nick led the President’s Open Data Initiatives to harness the power of data to fuel innovation and economic growth. He also led the Open Government Initiative to ensure the Federal Government is more transparent, participatory, and collaborative.

  • Photo of Morgan Zerr

    Morgan Zerr

    Senior Business Value Analyst at Hootsuite

    Morgan consults with all levels of government to identify opportunities where social media can have an impact on their constituents, organization, and digital transformation. Starting her career as a "gov girl" in Ottawa, Morgan moved from Canada's capital to Vancouver, where she is now able to help the public sector from the other side of the table.

  • Photo of Jeanette Falvey

    Jeanette Falvey

    Chief Digital Officer, City of Boston

    Prior to joining the City, Jeanethe worked in public engagement for the U.S. EPA. and led the Digital Team at the National Geographic Society. As Boston’s CDO she leads an incredibly talented team in multimedia production, engagement strategy, and product development. A believer that a small group of dedicated people can indeed change the world—she’s always looking to grow that momentum through new partnerships with passionate humans.

    In the in between, she can be found with animals (any), exploring outside, or scuba diving.

  • Photo of Danielle Brigida

    Danielle Brigida

    Deputy Director of Digital Strategy, Department of the Interior

    Danielle works to support the important mission of Interior and its bureaus through strategic communications, technology, and industry best practices. She loves connecting people to wildlife and public lands. As an early adopter of social media with creative, engaging campaigns, Danielle has been interviewed about her social media experience by USA Today, The New York Times, Fast Company, Washington Post, and Mashable.

  • Photo of Yael Bar-Tur

    Yael Bar-Tur

    Director of Social Media for the New York City Police Department (NYPD)

    Yael served until recently as the Director of Social Media for the New York City Police Department (NYPD), where she created the digital strategy and oversaw the Department's social media outreach and decentralized communications.

    Born and raised in Israel, Yael served in the Israeli Army as a foreign press liaison, and holds a Master's Degree from the Harvard Kennedy School of Government, where she wrote her thesis on police use of social media.

    She lives in NYC and has been granted a lifetime approval to pet all police K9s.