April 17, 2020

  • fixed

    Hootsuite Dashboard

    fixed Facebook Page images and links

    Fixed an issue where in some cases when a user included multiple images and a link in their posts to Facebook Pages not all images would publish.

  • fixed

    Hootsuite Dashboard

    fixed Facebook Page geotargeting

    Fixed an issue where some users were seeing geotargeting not successfully apply to their posts published to Facebook Pages.

April 15, 2020

  • new

    Hootsuite Academy

    new Managing Crisis with Social Media: 9 Best Practices

    We’ve added a new video to our Social Marketing Certification Course, teaching students best practices for using social media to navigate a crisis. Watch the video here.

April 8, 2020

  • improved

    Hootsuite Dashboard

    improved Reconnect your social networks

    We’ve made it easier to identify which social networks need to be reconnected. Just click your profile on the top right corner of your dashboard, and then click Reconnect Social Networks. If you have any networks that need a reconnection, a message will prompt you on next steps.


April 7, 2020

  • new

    Hootsuite Dashboard

    new Sign in to Hootsuite with Apple ID

    You can now sign in to your Hootsuite account with Apple ID on web, iOS, and Android. Note that registration for signing in with Apple is only available via iOS at this time.

April 7, 2020

  • new

    Hootsuite Academy

    new A short tour of Hootsuite Academy

    Check out this 3 minute video tour of Hootsuite Academy to learn about the range of social media certification courses available and what you’ll learn in each.


April 4, 2020

  • new

    Hootsuite Mobile App

    new More publishing options in Composer

    We’re adding more flexibility in how you prefer to publish your Instagram posts. Now, you can either publish directly or schedule it to receive a mobile notification when the post is ready.

April 3, 2020

  • fixed

    Hootsuite Impact

    fixed Twitter engagement metrics restored for Impact users

    Dive deeper with Impact’s Twitter analytics. The following metrics are now available in Hootsuite Impact (under Browse Content) and Hootsuite Analytics (under Impact Content):

    • URL clicks
    • User profile clicks
    • User follows
    • Hashtag clicks
    • Detail expand
    • Permalink clicks
    • Media views
    • Media engagements
    • App install attempts
    • App opens
    • Email tweet

April 1, 2020

  • fixed

    Hootsuite Dashboard

    fixed Linked preview errors for Twitter

    Resolved an issue some users were seeing where including a specific link in Composer showed an error message when attempting to schedule/publish to Twitter.

April 1, 2020

  • new

    Hootsuite Amplify

    new Easily curate content in Amplify

    Amplify admins can now send posts directly from the content library to Amplify. This will make it easier to stay organized and keep your content funnel full for advocates and social sellers.

March 31, 2020

  • improved

    Hootsuite Academy

    improved 2020 updates for our Social Selling Certification Course

    We’ve updated this course with new video content on using CRM data with social media, finding buying signals on social channels, and using Google My Business for social selling. Visit the Social Selling Training page for more details.

March 31, 2020

  • improved

    Hootsuite Academy

    improved 2020 updates for our Social Selling Certification Course

    We’ve updated this course with new video content on using CRM data with social media, finding buying signals on social channels, and using Google My Business for social selling. Visit the Social Selling Training page for more details.

March 30, 2020

  • fixed

    Hootsuite App Directory

    fixed XING app removed

    The XING app for Hootsuite was created by a third-party developer who no longer supports it. We have deprecated the app and removed it from the Hootsuite app directory and dashboard.

March 30, 2020

  • improved

    Hootsuite App Directory

    improved Adobe app updates

    We’ve updated the Adobe Experience Manager (AEM) Assets and Adobe Stock apps to improve usability and performance.

    The Adobe Experience Manager (AEM) Assets app helps you quickly find and attach approved assets to share across your social channels. The updates include:

    • UI refresh: Improved home screen layout and image information option
    • Usability: Improvements to search by keyword, filename, and tags
    • Performance improvements: Resolved caching related issues

    If you have assets you’ve licensed on Adobe Stock, Adobe Stock app will fit right in with your workflow right in Hootsuite. The updates include:

    • UI refresh: Similar look and feel to the native Adobe Stock platform
    • Improved search: Added search fields for asset type, price, subcategory, orientation, and color
    • New sort option
    • New filters aligned with native platform

March 30, 2020

  • fixed

    Hootsuite Amplify

    fixed Amplify Admin app filtering

    Resolved an issue where applying a filter in an Amplify Admin app stream did not show all posts associated with the specific filter.

March 27, 2020

  • fixed

    Hootsuite Mobile App

    fixed Post time stamps

    Resolved an issue in the Hootsuite mobile app where Instagram timestamps all showed as posted “Just Now” regardless of when they were published.

March 27, 2020

  • new

    Hootsuite Dashboard

    new Fast, frictionless video publishing

    Save time posting video content to your social media channels with frictionless video publishing in Hootsuite. To ensure your videos are posted successfully, Hootsuite automatically adjusts video dimensions and bit rate—right in Composer—to meet social network requirements.

March 25, 2020

  • new

    Hootsuite Dashboard

    new Filter your Inbox messages

    Cut through the clutter and work more efficiently by filtering your Inbox messages by assignee, team, or team member.

March 23, 2020

  • new

    Hootsuite Dashboard

    new Sort, filter and search Analytics reports

    Easily find and organize your reports, all in one place. Quickly access your top reports on the left sidebar in Analytics.

March 18, 2020

  • new

    Hootsuite Dashboard

    new See percentage difference when comparing timeframes

    Easily gauge how well your social posts are performing with the addition of percentage comparisons in Hootsuite Analytics. When comparing to a previous period, click the percentage icon to switch between number and percentage views with number and gauge tiles.

March 17, 2020

  • new

    Hootsuite Dashboard

    new Alt-text now supported in Linkedin posts

    Create more accessible Linkedin content with alt-text in the publisher. This feature provides context to images and makes it more accessible for visually impaired people using screen readers. It can also improve image searchability and appears in place of an image that failed to load.

March 16, 2020

  • new

    Hootsuite Insights

    new Hone in on social listening with the new Hootsuite Insights powered by Brandwatch

    Watch as the Hootsuite Academy Team walks you through our most powerful social listening tool yet.


March 13, 2020

  • improved

    Hootsuite Dashboard

    improved Simplified plan management for self-serve accounts

    We’ve updated the account, subscription, and plan management features for professional, team, and business accounts to make it easier for you to manage and make changes to your Hootsuite plan.

March 12, 2020

  • new

    Hootsuite Academy

    new Monthly Product Update

    A quick tour of what’s new in the Hootsuite dashboard for the month of March 2020.


March 10, 2020

  • fixed

    Hootsuite Dashboard

    fixed Fixed Instagram Direct Publishing Loading issue

    Fixed an issue some users were experiencing where when attempting to enable Direct Publishing for an Instagram Business Profile, they were stuck on a “Loading” screen.

March 9, 2020

  • fixed

    Hootsuite Dashboard

    fixed Fixed chronological order of posts to promote

    Fixed an issue some users were experiencing where available posts to promote were not displayed in chronological order.

March 5, 2020

February 12, 2020

  • new

    Hootsuite Academy

    new Monthly Product Update Video

    A quick tour of what’s new in the Hootsuite dashboard for the month of February 2020.


February 10, 2020

  • new

    Hootsuite Ads

    new More options for auto-boosting your Facebook posts

    We’ve added two new ways to get your posts seen by more people:

    • Auto-boost your most popular content (“hot posts” with a higher engagement rate)
    • Auto-boost all posts to increase content performance

February 5, 2020

  • improved

    Hootsuite Impact

    improved Updated dashboard selector in Impact

    If you use Hootsuite Impact, you can now find your Impact data in a designated Impact group in Hootsuite Analytics, together with a dashboard selector that’s consistent with the one in Impact. This release is available to all Impact clients that have at least one section enabled.

January 27, 2020

  • fixed

    Hootsuite Dashboard

    fixed Fixed social profile action buttons in stream

    Fixed an issue some users were experiencing where the social profile action buttons (Follow, Unfollow, DM, Reply) were unresponsive.

  • fixed

    Hootsuite Dashboard

    fixed Fixed social profile action buttons in stream

    Fixed an issue where users were seeing posts with images failing to publish to Facebook Groups with the error “Failed”.

  • fixed

    Hootsuite Dashboard

    fixed Fixed drafts duplicating/publishing issue

    Fixed an issue some users were experiencing when duplicating a draft where you were unable to select a different social network.

January 22, 2020

  • improved

    Hootsuite Academy

    improved How to Use Cloud Storage Apps within Hootsuite (VIDEO)

    We’ve updated this video, which highlights key cloud storage apps in the Hootsuite App Directory.

January 20, 2020

  • new

    Hootsuite Amplify

    new Amplify support for custom branded links

    In addition to ow.ly links, you can now use external shorteners like bit.ly, or any vanity URLs that your organization is already using.

January 14, 2020

  • fixed

    Hootsuite Dashboard

    fixed Fixed Inbox multi-image issue

    Fixed an issue where Facebook Page visitor posts that had multiple images attached to them were not displaying all images.

January 13, 2020

  • new

    Hootsuite Dashboard

    new Fixed LinkedIn Company Updates stream

    Fixed an issue where not all content was displaying in the LinkedIn Company Updates stream in the Hootsuite dashboard.

January 8, 2020

  • new

    Hootsuite Academy

    new Hootsuite Platform video training in Spanish

    We’ve released a completely revised collection of 30 training videos, teaching Spanish speakers how to use the Hootsuite Dashboard.

  • new

    Hootsuite Dashboard

    new January Monthly Product Update

    Here’s our monthly roundup of everything that’s new in Hootsuite!



January 7, 2020

  • new

    Hootsuite Dashboard

    new 2019 Year in Review Report

    If you’ve used Analytics in the last 6 months, when you log into your dashboard for the first time this year you’ll see a new report that allows you to review your performance from 2019 at a glance.

January 6, 2020

  • fixed

    Hootsuite Dashboard

    fixed Fixed link customization issue

    Resolved an issue where including a custom link preview image in a post would display the original link preview image instead of the custom link preview image.

  • fixed

    Hootsuite Mobile App

    fixed Fixed Hootsuite iOS login issue

    Resolved an issue where a small number of users were unable to log in to the Hootsuite mobile app on iOS.

  • new

    Hootsuite Dashboard

    new Delete Public Comments in Inbox

    To help you deal with public comments that don’t add value—including offensive replies, spam, or overly promotional content—you can now delete public comments from your Facebook and LinkedIn channels.

December 19, 2019

  • new

    Hootsuite Ads

    new New campaign features in Hootsuite Ads

    We’ve added a few cool new features to Hootsuite Ads:

    • You can now Import Google Shopping campaigns to see performance data and spending metrics in the dashboard and get a holistic view of your Google Ads account.
    • When creating new campaigns in Hootsuite Ads, you can now use existing ads or posts.

December 19, 2019

  • improved

    Hootsuite Mobile App

    improved Pre-send validation on mobile

    If an issue will prevent your post from going out because of social network limitations, you’ll now see an actionable error message before posting.

  • new

    Hootsuite Dashboard

    new Updated help menu and in-product help

    We’ve redesigned the help menu in the left-hand navigation bar and added a brand-new in-product help feature with recent announcements, suggested articles, and self-serve resources to help you find the information you need right from the dashboard.

  • new

    Hootsuite Dashboard

    new View report data sources and filters at a glance

    A new dropdown view for your Hootsuite Analytics reports makes it easy to quickly see which data sources and filters have been applied to a report.

December 18, 2019

  • new

    Hootsuite Dashboard

    new Improved flow for connecting Instagram Business pages

    To make it a little easier to keep your Instagram posts flowing, we’ve revamped the error messages and guidance that appear when you need to reconnect your Instagram Business profile in Hootsuite.

December 17, 2019

  • fixed

    Hootsuite Dashboard

    fixed LinkedIn targeting

    Resolved an issue where some users were unable to select a location when targeting a LinkedIn post.

  • new

    Hootsuite App Directory

    new New video: How to use Google My Business with Hootsuite

    Learn how to use Google My Business and Hootsuite to create posts, respond to questions, engage with customer reviews, and more in this new video:


  • new

    Hootsuite Dashboard

    new Link preview thumbnails

    Resolved an issue where custom link preview thumbnails were incorrectly displaying for Facebook in the Planner when using a non-verified domain.

December 11, 2019

  • new

    Hootsuite Ads

    new Hootsuite Ads Updates

    • A website URL is no longer mandatory when creating video view campaigns. Viewers can just watch and enjoy the video on Facebook.
    • New “2-second video view”, and “thru play” optimization goals are now available.

December 10, 2019

  • fixed

    Hootsuite Dashboard

    fixed Fixed an issue with the “Add Stream” window

    Resolved an issue with the “Add Stream” window where some users were seeing the window close right after opening it.

  • fixed

    Hootsuite Dashboard

    fixed Fixed an issue with Hootsuite streams in Safari

    Resolved an issue where users were unable to scroll through their Hootsuite streams in Safari.

  • new

    Hootsuite Dashboard

    new Facebook hot posts in Analytics

    In post performance you can add a new metric indicating if the post is hot (popular) with your audience. The “hot post” metric makes it easy to spot posts that would be best to put some boosting spend behind.

December 9, 2019

  • new

    Hootsuite Academy

    new December Monthly Product Update

    Here’s our monthly roundup of everything that’s new in Hootsuite!


  • fixed

    Hootsuite Dashboard

    fixed LinkedIn Page analytics discrepancy

    Resolved an issue where some users were reporting a discrepancy between reactions and comments natively on LinkedIn.com vs. in Hootsuite Analytics.

  • improved

    Hootsuite Dashboard

    improved Add multiple values to Adobe Analytics link presets

    You can now add multiple values under a single parameter when tracking URLs in Adobe Analytics. This provides more flexibility and control when building presets parameters.

December 5, 2019

  • fixed

    Hootsuite Dashboard

    fixed Fixed issue with Instagram posting delays

    Resolved an issue where some users were seeing unexpected delays when scheduling messages for Instagram.

  • new

    Hootsuite Academy

    new Online Training for Amplify Admins and Advocates

    Get your Amplify Admins and Advocates up to speed fast with our new online training hubs, designed to help you roll out an advocacy program that gets results.

    Hootsuite Amplify: Training for Admins

    Hootsuite Amplify: Training for Advocates

December 4, 2019

  • new

    Hootsuite Amplify

    new Fixed Amplify link preview issue

    Resolved an issue where images intermittently failed to load in link previews when creating a post for Amplify.

November 28, 2019

  • new

    Hootsuite Academy

    new New video: Brand Advocacy with Hootsuite Amplify

    Motivating your employee advocates to share content can be an ongoing challenge. This new video that explains the personal benefits in relatable terms to encourage adoption of Amplify.



November 27, 2019

  • new

    Hootsuite Amplify

    new Top Posts in Reports

    Hootsuite Analytics customers can now highlight their top published posts in reports.

  • new

    Hootsuite Dashboard

    new See interaction history in Inbox

    Interaction History provides a shared memory of past conversations across your team, helping you respond with more context and deliver a more personalized experience. Click a user’s name in Inbox to open the user profile in the context panel, where you can see all private and public Facebook and Twitter conversations with that customer from the last six months.

November 26, 2019

  • new

    Hootsuite Mobile App

    new Mobile Inbox Approvals & Redesigned Publisher Views

    Mobile Inbox Approvals & Redesigned Publisher Views Description: Now within inbox on you can approve replies sent to you for approval, see the name of who replied to a specific message, and view approval status right on your phone.

November 26, 2019

  • new

    Hootsuite Ads

    new Select Facebook Special Ad Categories

    You can now select a special ad category in the first step of Facebook campaign creation. When a special ad category is selected, audience targeting options are limited to help protect Facebook users from unlawful discrimination.