Opportunity or Risk: Healthcare Professionals on Social
Details
February 11, 2021
Is increased social media use an opportunity for healthcare institutions or is it putting their communications strategy at risk? Doctors, nurses, and other healthcare professionals are taking to social media not only to inform the public about health issues, but also to provide their medical opinion.
What you’ll learn
- Best practices for developing a social media policy for nurses, doctors, and healthcare professionals
- How to address social media usage, perceptions, and different comfort levels with your employees
- How to monitor and manage risk and compliance for healthcare
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