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How to Create a Future-Proof Social Marketing Strategy

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October 23, 2019

Social media marketing goes beyond a single channel. So how do you connect multiple channels to effectively create a personalized digital experience? 

Today’s customers are more mobile, more informed and more demanding than ever. For marketers to maintain a competitive advantage, they must adopt an agile strategy that reaches customers at multiple touchpoints. 

Join our webinar to learn how the right digital foundation will create real connections with the people most important to your business, delivering a true omnichannel experience. 

Leaders from Hootsuite, Adobe and Marketo will present an in-depth look at how brands can create and manage winning digital experiences across multiple touchpoints. Plus, they will share their favorite evolving tools used to deliver long-term value and drive social ROI.

What you’ll learn

  • How to bring social into every step of the buyer’s journey
  • Connecting multiple channels to create a seamless digital experience
  • How social analytics can uncover insights that help strengthen consumer social engagement
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Speakers

Eva New Bw
Eva Taylor
Director Social Impact,
Hootsuite
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Mark
Mark Boothe
Head of Adobe Experience Cloud Social Media at Adobe
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Alexi Headshot
Alexi Ueltzen
Sr. Social Media Specialist at Marketo
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