Enterprise-strength social advertising optimization
Boost your Facebook advertising performance with enterprise-only features and optimization services.
Better results through relentless optimization
Optimize your campaigns in less time
Easily create and test hundreds of Facebook and Instagram ads in minutes, not hours. Get higher conversions through granular control over placement, timing, and custom audiences.
Get the most value from your paid content
Don’t waste another dollar on low-performing ads. Quickly and easily reallocate budgets from your worst performing ads to those that are seeing optimal results.
Better performance through automation
Automatically boost budgets—or start new campaigns—based on pre-set performance triggers. Improve ad performance with automatic, daily recommendations.
A flexible social ads solution that fits the way you work
Organic and paid—together
Create and manage Facebook and Instagram advertising campaigns directly inside Hootsuite, easily promoting your organic posts to boost your engagement and reach.
Keep your leads synced
Work smarter by connecting your favorite CRM or email marketing tools—including HubSpot, MailChimp, GetResponse, and others—with your Facebook ads account.
Manage access and permissions
Control who can create and edit ads, modify settings, and adjust ad spend limits for your Facebook Pages or Instagram profile.
The analytics you need to shine—in less time
Get metrics that matter
Uncover your top-performing ads at a glance. Measure real impact with engagement scores and action metrics. Manage multiple projects, brands, or campaigns with tagging.
Share insights and results
Quickly export social ad analytics in Excel, and create customized PDF reports to share results with your team—or your boss. Save time with fully automated delivery of reports.
Benchmark your performance
Get real-time Facebook and Instagram advertising metrics for your industry so you can make informed decisions around your advertising campaigns with real-world context.
Strategic services to set your team up for success
Empower your team
Equip your team with the skills they need to become social experts. Receive comprehensive platform onboarding and strategic training—either onsite or virtually—from professionals in the field.
Save valuable time and resources
Stop draining your campaign budget on extensive—and unnecessary— trial-and-error testing methods. Use our experts battle-tested knowledge and expertise to optimize your campaigns in less time.
Take your campaign strategy to the next level
Work closely with our social ads experts to build a dynamic and innovative campaign. Together, we’ll refine your creative strategy with cutting-edge products, testing methods, and trends.