Impact helps enterprise organizations understand the revenue and marketing results generated by social media. You’ll know the exact actions you need to increase results from your organic and paid social media content.
Go beyond vanity metrics. Show your boss how social media channels and campaigns are driving conversions, leads, and sales in customized dashboards with graphs, tables, and KPI summaries.
Measure conversions by social channel and separate ROI between owned and paid media. Improve performance by analyzing by content, spend, and conversions.
See what’s working for your competitors and analyze their best tactics over time. It’s easy to track your competitors’ top-performing content types, monitor their follower growth, and discover new topics to add to your content strategy.
Learn how your followers interact with your content and get specific recommendations to continually increase your reach and revenue. Get month over month analysis on performance through easily digestible, sentence-based insights.
Connect with Adobe Analytics to bring measurement across the entire customer journey together. Leverage BI tools, like Tableau and Microsoft Power BI, to compare your social data to other marketing efforts and share it with other teams, in one place.
See Hootsuite Impact in action.
We want you to see the real impact of social on your business. To make sure that happens, our training and strategic services will:
We’re rooting for you. And we want to provide you with everything you need to succeed.