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Unlock the power of social with Hootsuite free for 30 days

Kick your social media strategy into hypergrowth mode with a free Hootsuite trial. Save time, expand your reach, and watch your engagement skyrocket with a month of Hootsuite completely free. When your trial is up, you can cancel or pick the plan that suits your needs. No commitment required.

Your all-in-one social media toolkit

That post isn’t going to publish itself. Oh wait, yes it is. With Hootsuite, you can schedule unlimited posts to go live anytime.

Get in-depth analytics that tell you the best time to publish, help you identify your top performing posts, and show you how your follower growth compares to other businesses.

With Hootsuite free and paid plans, you can publish to all your social networks from one place. Get a quick glance of your schedule with a calendar view of all your social posts across all your channels.

Measure post performance and discover what’s working for you. Use analytics to ensure that every post soars.

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A screenshot of the Hootsuite dashboard stream management system.
A screenshot of the Hootsuite dashboard that shows the calendar and schedule.
A screenshot of the Hootsuite dashboard stream management system.

Compare Hootsuite features side-by-side

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PROFESSIONAL
per month, billed annually

Most popular

TEAM
per month, billed annually
ENTERPRISE
Contact for pricing
Connect your accounts to publish, schedule, and manage all your content in one place.
10
20
Unlimited
The number of people who can collaborate through the Hootsuite dashboard.
1
3
5
Add more team members to collaborate with.
Does not include additional users
Does not include additional users
Add-on (per user pricing)
Connect all your social accounts to Hootsuite.
Does not include additional social accounts
Does not include additional social accounts
Add-on
Enable employee collaboration, streamline workflows, and manage permissions.
Does not include departmental organization
Includes departmental organization
Includes departmental organization

Publishing and scheduling

Create, schedule and publish an unlimited number of posts.
Includes unlimited posts
Includes unlimited posts
Includes unlimited posts
Draft, schedule and publish posts to maintain a steady stream of quality content.
Unlimited
Unlimited
Unlimited
Schedule a post to multiple networks or customize content for each network in the post.
Includes multi-profile scheduling
Includes multi-profile scheduling
Includes multi-profile scheduling
See all your scheduled posts in one place, and add or edit posts as needed.
Includes social content calendar
Includes social content calendar
Includes social content calendar
Collaborate with team members on your social content calendar.
Does not include social content calendar sharing
Includes social content calendar sharing
Includes social content calendar sharing
Ensure a consistent brand voice by reviewing messages before they’re sent.
Does not include approval workflows
Does not include approval workflows
Includes approval workflows
Recommendations are available for Facebook, LinkedIn, Instagram, Twitter, and TikTok.
Includes recommended times to publish
Includes recommended times to publish
Includes recommended times to publish
Create a custom link in bio page and drive traffic from social to your websites.
Does not include hootbio
Includes hootbio
Includes hootbio
Use Bulk Composer to schedule and publish many posts at once.
Includes bulk scheduling
Includes bulk scheduling
Includes bulk scheduling
Shorten and add custom tracking parameters to links.
Includes link shortening and tracking
Includes link shortening and tracking
Includes link shortening and tracking
Use vanity URLs (sold separately) in your posts to brand your links and track metrics.
Does not include custom branded url (vanity url)
1
Unlimited
Setup link settings presets to automatically shorten and track links.
Does not include automated link tracking
Includes automated link tracking
Includes automated link tracking
Use the bit.ly link shortening and management platform with Hootsuite.
Does not include integrate with bit.ly
Does not include integrate with bit.ly
Includes integrate with bit.ly
Select the specific audience who can see your LinkedIn Page post.
Includes linkedin page target audience
Includes linkedin page target audience
Includes linkedin page target audience
Suspend scheduled posts and resume later.
Does not include suspend scheduled posts
Includes suspend scheduled posts
Includes suspend scheduled posts
Generate captions for every social media network, repurpose top-performing posts, and automatically create content for holidays.
Includes ai content generator
Includes ai content generator
Includes ai content generator
Automatically tag your content with hashtags based on your caption, image, or video as you draft posts.
Includes ai hashtag generator
Includes ai hashtag generator
Includes ai hashtag generator
Never run out of content ideas with a built-in post ideas generator.
Includes ai content ideas generator
Includes ai content ideas generator
Includes ai content ideas generator

Content curation

Set up search streams to monitor trends and surface content to share on social.
Includes content discovery streams
Includes content discovery streams
Includes content discovery streams
Add app integrations to Hootsuite to help you source, create, and share content.
Includes content apps
Includes content apps
Includes content apps
Add tags to outgoing posts to help you track the success of your published content.
Does not include outgoing message content tagging
Does not include outgoing message content tagging
Includes outgoing message content tagging
Get AI-powered hashtag suggestions based on the content and image of your post.
Includes hashtag suggestions
Includes hashtag suggestions
Includes hashtag suggestions
Find free stock images for your social posts right in Hootsuite.
Includes stock photo library
Includes stock photo library
Includes stock photo library
Optimize your images with built-in editing and sizing tools without leaving Hootsuite.
Includes digital media editing
Includes digital media editing
Includes digital media editing
Streamline your workflow by storing approved post templates and images for easy reuse.
Does not include asset and content library
Does not include asset and content library
Includes asset and content library
Access Canva’s design templates or create new visuals directly in Hootsuite.
Includes design with canva
Includes design with canva
Includes design with canva

Campaign Management

Plan, create, manage, and measure ad campaigns in one place. Even boost posts.
Includes campaign planning
Includes campaign planning
Includes campaign planning
Measure and compare campaign performance using predefined tags on all posts.
Does not include campaign tagging and reporting
Does not include campaign tagging and reporting
Includes campaign tagging and reporting

Messaging and customer service

Manage public, private, organic and dark post conversations in one place.
Includes all-in-one centralized inbox
Includes all-in-one centralized inbox
Includes all-in-one centralized inbox
Add contact notes or add notes to conversation history.
Does not include contact management
Does not include contact management
Includes contact management
Assign messages from different social streams to different teams in your organization.
Does not include team assignments
Includes team assignments
Includes team assignments
Avoid collision by seeing if another teammate owns a response, or is typing.
Does not include agent collision
Includes agent collision
Includes agent collision
Stay on top of social activity and approvals with notifications.
Does not include dashboard notifications
Does not include dashboard notifications
Includes dashboard notifications
Use tags to assign conversations, analyze themes and automate assigning based on tags and rules you created to optimize workflow.
Does not include tags and tag automations
Does not include tags and tag automations
Includes tags and tag automations
Auto-resolve conversations based on rules you create to save time.
Does not include configurable auto-resolve conversations
Does not include configurable auto-resolve conversations
Includes configurable auto-resolve conversations
Use saved and suggested replies in Inbox to quickly respond to common customer messages.
Does not include saved and suggested replies
Does not include saved and suggested replies
Includes saved and suggested replies
Set business hours so your customers know when you are available.
Does not include business hours
Does not include business hours
Includes business hours
Connect to CRM, set contact groups, VIP and cross-channel conversation history.
Does not include build complete contact profiles
Does not include build complete contact profiles
Includes build complete contact profiles
Automated responses based on keywords
Does not include auto-responder
Does not include auto-responder
Includes auto-responder
Auto-assign messages to the right individuals
Does not include skill based routing
Does not include skill based routing
Includes skill based routing
Measure customer satisfaction by sending CSAT surveys in customer’s languages.
Does not include csat surveys and notifications
Does not include csat surveys and notifications
Includes csat surveys and notifications
Chatbot API, prioritizations, language detection, real time insights, audit trails, SLA policies and more.
Does not include advanced inbox
Does not include advanced inbox
Add-on
Provide 24/7 support for high-volume questions with a generative AI chatbot.
Does not include generative ai chatbot
Does not include generative ai chatbot
Add-on
Automate case routing, add real-time customer insights, and boost productivity with Hootsuite Social Customer Care.
Does not include salesforce integration
Does not include salesforce integration
Add-on

Ads

Make organic posts more impactful by adding ad spend for higher visibility.
Unlimited
Unlimited
Unlimited
Plan, publish, and optimize your ad campaigns on Facebook, Instagram, LinkedIn, and X (Twitter).
Includes social ads campaign management
Includes social ads campaign management
Includes social ads campaign management
Paid and organic analytics for multiple social media channels.
Includes social ads analytics & reporting
Includes social ads analytics & reporting
Includes social ads analytics & reporting

Analytics

Get detailed metrics across your networks using Hootsuite Analytics.
Includes report templates
Includes report templates
Includes report templates
Organize, visualize, and share performance data in ways that best serve your team.
Includes customizable reports
Includes customizable reports
Includes customizable reports
Find out how your posts are performing and resonating with your audience.
Includes post performance
Includes post performance
Includes post performance
Get a detailed breakdown of your best times to publish
Includes best time to publish
Includes best time to publish
Includes best time to publish
View a weekly snapshot of your social media performance across Facebook, Instagram, and LinkedIn.
Includes social performance score
Includes social performance score
Includes social performance score
Export your analytics reports in PDF or PPT.
Includes report export - basic
Includes report export - basic
Includes report export - basic
Export your analytics reports in CSV or XLSX.
Does not include report export - advanced
Does not include report export - advanced
Includes report export - advanced
A side-by-side comparison of the most important metrics for all your social networks.
Includes multiple networks reporting
Includes multiple networks reporting
Includes multiple networks reporting
Monitor brand awareness, engagement and conversion with pre-built report templates.
Includes performance by goal reports
Includes performance by goal reports
Includes performance by goal reports
Discover how you compare with others in your industry.
Includes industry benchmarking
Includes industry benchmarking
Includes industry benchmarking
Compare your social media performance against your competitors.
2 competitors
2 competitors
20 competitors
Automatically export a report & email it out on a recurring schedule.
Includes report export scheduling
Includes report export scheduling
Includes report export scheduling
Track team metrics to monitor customer response and resolution times.
Does not include team productivity reporting
Does not include team productivity reporting
Includes team productivity reporting
Customize logo on reports and enhance distribution.
Does not include advanced report customizations
Does not include advanced report customizations
Includes advanced report customizations
Understand the full results on your social channels with Hootsuite Advanced Analytics.
Does not include paid and organic roi reporting
Does not include paid and organic roi reporting
Add-on
Drive deeper engagement by monitoring what people are saying about your brand.
Does not include social listening
Does not include social listening
Add-on

Access & Security

Control which features and social accounts your team members have access to.
Does not include user access permissions
Includes user access permissions
Includes user access permissions
Integrate Proofpoint (formerly Nexgate) software for automated social security.
Does not include compliance integrations
Does not include compliance integrations
Add-on
Set custom user permissions for access to social networks
Does not include custom user access permissions
Does not include custom user access permissions
Includes custom user access permissions
Get access to all your Hootsuite products with one username and password.
Does not include single sign-on (sso)
Does not include single sign-on (sso)
Includes single sign-on (sso)

Training & success

Access to resources to use Hootsuite to achieve your business objectives on social
Does not include standard service
Does not include standard service
Includes standard service
The ultimate service for organizations to get more from social--faster.
Does not include premier service
Does not include premier service
Add-on
Consulting, customized training, and specialized onboarding.
Does not include customized consulting and training
Does not include customized consulting and training
Add-on

Integrate your organization

Connect your existing tools and find new ones to make your social media life easier.
Includes access to free apps
Includes access to free apps
Includes access to free apps
Connect your existing tools and find new ones to make your social media life easier.
Paid
Paid
Includes access to premium apps

Do more on social

Empower employees to share your posts across their own social networks.
Does not include employee advocacy
Does not include employee advocacy
Add-on
Empower your teams with Hootsuite’s powerful social selling products.
Does not include social selling
Does not include social selling
Add-on
Empower your teams with Hootsuite’s social and messaging engagement platform.
Does not include social customer care
Does not include social customer care
Add-on
Monitor brand reviews alongside social mentions in Hootsuite.
Does not include review management
Does not include review management
Add-on
This app saves so much time for scheduling and posting information to social media, it enables small consulting operations like mine to greatly expand their outreach efforts to a much wider potential audience.
A headshot of a man of colour, presumably in his sixties, wearing a light blue button down shirt, glasses and a ball cap.
Roy Beasley
Small Business Consultant

Frequently Asked Questions

  • Is Hootsuite free?

    You can try any Hootsuite plan free for 30 days. To keep using Hootsuite after your trial ends, simply switch to the paid Hootsuite plan that’s right for you.

    Will I be notified before my free trial ends?

    Yes, you'll receive an email notification seven days before your trial ends. You can switch to a new plan or cancel at any time during your free 30-day trial to avoid getting charged.

    Will I be charged for my trial?

    No. You won't be charged until after your free trial ends. During the sign-up process, you’ll see the final date of your trial so you can cancel or upgrade beforehand. Plus, we’ll notify you a week before your trial ends.

  • What forms of payment do you accept?

    We accept Visa, Mastercard, Discover credit cards, JCB, and PayPal, and for annual Business and Enterprise plans, we can invoice you. Invoices can be paid by credit card, check, wire, or ACH.

    Does Hootsuite offer discounts for nonprofit organizations?

    Yes, we offer a discounted rate for nonprofits on our Professional or Team plans. See if your organization qualifies by applying here.

Become a social media superhero with Hootsuite 

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