Each 30-minute webinar will cover a specific use of Facebook ads—from increasing brand awareness to driving conversions. 

  • Image for Facebook mini series 'Increasing Brand Awareness Using Facebook Ads' Polaroid card

    Increasing Brand Awareness Using Facebook Ads

    Social ads can help extend your reach. But if you’re not properly optimizing your ad campaigns, you could be wasting money. Learn how to efficiently reach new audiences with Facebook ads. 

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  • Image for Facebook mini series 'Facebook Ad Targeting: How to Reach Your Optimal Audience'

    Facebook Ad Targeting: How to Reach Your Optimal Audience

    Is your brand being ignored? To get the most out of your Facebook ad efforts you need to make sure you’re reaching the right people. Find out how to target (and re-target) your key audiences—and get real results.

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  • Image for Facebook mini series 'Turn Your Facebook Ads Into Leads: Testing Methods You Need to Know' Polaroid

    Turn Your Facebook Ads Into Leads: Testing Methods You Need to Know

    Running an ad campaign is one thing, but actually seeing tangible business results is another. Find out how proper testing techniques can convert your Facebook ads into real leads and conversions. 

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  • Image for Facebook mini series 'How to Measure Facebook Ad Success: Key Metrics Everyone Gets Wrong'

    How to Measure Facebook Ad Success: Key Metrics Everyone Gets Wrong

    You know your Facebook ad efforts are paying off, but proving this success can be complicated. Discover the techniques and tools that will help you attribute real business results to your Facebook ads.

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  • Image for Facebook mini series 'Advanced Ad Optimization Techniques: Tips and Tricks from the Pros'

    Advanced Ad Optimization Techniques: Tips and Tricks from the Pros

    Knowing the basics of Facebook advertising can only get you so far. Discover advanced Facebook ad techniques from the experts who successfully use these proven methods every day to ensure campaigns are optimized. 

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