Hootsuite Accelerates Momentum as Global Social Media Management Platform Leader
Awards recognize commitment to enterprise customer, partner and employee success
VANCOUVER, BC – April 17, 2018 - Hootsuite, the world’s most widely used social media management platform, kicked off 2018 with a number of awards and accolades that reinforce the company’s ongoing commitment to the success of its customers, partners, and employees.
Customers recognized Hootsuite as a leader across five separate social media categories on G2Crowd, the world’s leading business solutions review website that ranks technology solutions based on customer satisfaction surveys and an organization’s overall market presence. Customers ranked Hootsuite as one of the best platforms for Social Media Suites, Brand Advocacy, Social Media Monitoring, Social Media Analytics, and Social Media Solutions.
Hootsuite was recognized as the Adobe Exchange Partner of the Year at the Adobe Summit in March. Building on the partnership between the two organizations, Hootsuite was selected by Adobe for its integrated solutions that allow brands to unlock the power of social across their omni-channel campaigns and measure the impact of social integrations throughout the customer journey.
In Q1, Hootsuite received employer recognition as the best overall technology company in Canada and among the top 3 best places to work in the country as part of the annual LinkedIn Top Companies to Work Awards. The awards are based on the actions of LinkedIn’s more than 546 million professionals, including more than 14 million in Canada alone.
“Customer obsession is at the forefront of everything we do at Hootsuite. We are humbled by the recognition from our customers, partners, and employees positioning Hootsuite as a leader in our industry,” said Penny Wilson, CMO of Hootsuite. “A core pillar of our organization is to champion the power of human connection, which drives us to create an environment where all our stakeholders, from employees to customers, feel like an essential component of the company’s success.”
Hootsuite’s Q1 2018 momentum also included the following highlights:
- Hootsuite announced scheduling and publishing for Instagram, the most requested customer functionality within the Hootsuite dashboard.
- Hootsuite announced further strategic integrations within Adobe Analytics Cloud. This new integration unlocks insights from Hootsuite’s platform within Adobe’s market-leading solution.
- Hootsuite’s Ow.ly was recommended by Google as a replacement link shortening tool with the company’s sunsetting of goo.gl.
- Greg Twinney was announced as the COO of Hootsuite, an expanded role to compliment his existing CFO role with the company.