SERVE CITIZENS BETTER ON SOCIAL

Only 41% of people trust governments to do what is right

To regain the trust of citizens and serve them effectively, governments must meet citizens where they’re most engaged: on social media. 

Download our latest report to discover the five top areas of opportunity for your government agency to drive success on social.

Download the Report

One secure platform to improve citizen engagement and service delivery, build your agency’s brand, and respond
efficiently in a crisis.

  • Graphic for Empower staff

    Empower staff

    Allow your team to engage directly with citizens— without compromising control over messaging and access.

  • Graphic for Stay compliant

    Stay compliant

    Integrations with social media archiving solutions keep you compliant with FOIA and other public records laws.

  • Graphic for Measure public sentiment

    Measure public sentiment

    Uncover the impact of your programs and policies with real-time social media listening and analytics.

SAVING LIVES USING HOOTSUITE

Unlocking the value of social: Streamlining
and coordinating communications
in a crisis

The Regional Municipality of Wood Buffalo (RMWB) used Hootsuite to effectively manage crisis communication on social media during and after recent wildfires.

8

team members collaborated across the province of Alberta

4x

increase in Twitter followers over the course of the fires

88,000

residents in the affected areas evacuated successfully

Resources

  • Image for Government 'Guide: From Tweets to Impact' Polaroid Card

    White Paper: The Social Government Benchmark Report
    Discover the challenges and opportunities for governments on social media, with data backed research and expert advice on how to master your own social strategy.

    Read the White Paper >

  • Image for Government 'Report: The Social Government ' Polaroid Card

    Report: The Social City
    Learn about how to take a more citizen-centric approach to your social strategy with tips and situation-specific approaches for responding to particular scenarios.

    Read the Report >

  • Image for Government 'Webinar: Citizen Engagement in the Social City' Polaroid Card

    Webinar: The Social Government Benchmark Webinar
    Find out how to start proving the value of your social media efforts and ways to develop your agency's strategy on social media across four key use cases.

    Watch the Webinar >