Breakfast2019 Hub Melissa

How to Win in Relationships

Melissa Werley, Field Marketing Director, Sodexo

With the decline of newsfeeds and the rise of privacy concerns, peer trust is now more important than ever. Join Melissa from Sodexo as she discusses how Sodexo Universities has harnessed the power of 1:1 relationships.

Welcome to Social Business—Unlock the Value of Social

Yann Dirheimer, Sr Marketing Manager, Southern Europe, Hootsuite

Social media has considerably disrupted the way brands communicate with their clients… Find out how to take on this new challenge and truly unlock the value of social! (Video in French)

Panel—Du Social Engagement au Social Business

Kim Beddard-Fontaine, Senior Vice President Digital & Employee Communications, Sodexo
Aurélia Pioget, Head of Social Media, Pierre et Vacances Center Parcs
Caroline Cornu, Head of Social Media & E-Influence, EDF
Edouard de la Taille, Global Digital Director, Ales Groupe
Majda Chaplain, CEO, MC Factory

In this session, four key French brands, operating worldwide in B2B/B2C, explain how they have integrated social in their organisation to develop meaningful connections with their communities and achieve their business goals. A very insightful discussion panel! (Video in French)

Related resources

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    The Social Customer Experience Guide

    Learn how enterprise organizations are using social media to transform the customer journey.

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  • Imagem para The social media strategy that has transformed one of the world’s largest hotel group giants

    The social media strategy that has transformed one of the world’s largest hotel group giants

    Meliá Hotels International was recognized one of the top 10 most influential IBEX 35 companies on social media.

    Read the Case Study

Learn how to build deeper relationships with your customers