Social Media Strategy for Financial Services

Develop an effective strategy to mitigate risk and capitalize on social media

Resource Type
White Paper

Social media is now a defining feature of the brand landscape for the financial services industry. If your FSI organization doesn’t have a social media strategy, you’re ceding territory to competitors that you may never get back.

Download this white paper and learn how to create and implement a social media strategy in your financial services firm. Find out how to take control of your brand presence on social media, facilitate connections within your workforce, and improve the customer experience — all while staying compliant.

Break down silos, focus on your customers and put social media to work across your entire organization under one comprehensive social media strategy.

Download The Financial Services Guide to Implementing a Social Media Strategy and learn how to:

  • Create a governance structure for your firm’s social media programs.
  • Educate your workforce in social media so they can safely engage with customers, investors and analysts.
  • Keep social media efforts centered on your firm’s strategic objectives with superior planning, execution and analytics.
  • Connect workers from across your organization to unlock your brain trust for productivity and innovation.

Investors, analysts, and your organization’s own employees are on social media channels every day, defining its brand image. Empower your organization with this complete guide to social media strategy. Download your free copy now.