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Screenshots of various Hootsuite tools in action, such as AI writing and scheduling.

Social media marketing, but make it easy

Boost brand recognition, ramp up your sales, and improve customer satisfaction with the no. 1 social media marketing software.

What do all marketing geniuses have in common? They use Hootsuite.

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  • Logo of Allianz
  • Ikea logo
  • University of Chicago logo
  • JetBlue logo

Your future customers are on social media. Hootsuite helps you find (and delight) them.

Whip up the most engaging content in minutes with an AI caption and hashtag writer, built-in Canva templates, a multi-platform image resizer, and a drag-and-drop content calendar.

Boost reach exponentially with tools that help you go viral — from heat maps that tell you the exact best time to post for your audience to reports that pinpoint what kind of content your audience wants to see.

Manage, track, and boost paid ads and organic posts in one user-friendly dashboard. See how much you’ve spent on ads plus track each campaign’s conversions, clicks, cost per click, and more.

Consolidate your engagement efforts into a single inbox for private and public messaging across multiple social networks. Plus, with the Advanced Inbox add-on, save time and automate replies with saved replies or a FAQ chatbot.

Example of the AI writer tool, with options for tone such as friendly, exclusive, casual and professional."
Example data of "average impressions of (your) posts", indicating the best time to publish.
Screenshot of calendar tool
Sample of auto responder and shared inbox.

Create

Get ideas for what to post and then use built-in templates and AI to create content fast.

Promote

Schedule paid and organic posts for all your social media networks from one dashboard.

Delight

Engage with your audience across networks and provide a pleasant customer experience.

Schedule, post, engage, and analyze from one user-friendly dashboard.

No more ping-ponging between tabs, making guesses about what works, or stressing over a messy inbox. Bring it all to one place and use actual data to inform your social media strategy.

Example of using templates and accessing free images to make posting easy.

Post amazing content in your sleep (we’re not joking)

With Hootsuite, you can schedule posts to go live anytime — even if you’re fast asleep. Plus, create content faster than ever with Canva templates and have AI write your captions and hashtags for you.

Screenshot of post performance metrics and other sample data.

Get more followers, reach, engagement, and bragging rights

See the content that brings in the most engagement and revenue, benchmark your performance against your competitors and industry, and see the best time to post based on your followers and goals.

Sample of shared inbox and auto responder tools.

Stress less and turn followers into loyal customers

Reduce the clutter with a unified social media inbox that lets you reply to comments and messages across platforms. With Advanced Inbox, you’ll get more done and respond faster with inbox automations and team assignments.

Example of AI writer tool with options for tone ("Friendly", "Exclusive", "Casual", and "Professional") as well as options to rewrite from previous, best-performing posts.

Cut your workload in half by handing off tasks to AI

Bye-bye, burnout. Hootsuite’s social media AI writer handles the first draft for you. It’ll come up with a month’s worth of ideas, write captions for every network, and help you choose the best hashtags for your post.

Sample charts tracking mentions over time.

Keep your reputation in tip-top shape and stay on top of trends

Stay on top of the convo with streams to track trends and monitor what people are saying about your brand or industry. Add advanced tools to your Hootsuite account to monitor brand sentiment, improve consumer research, and more.

Give it a try for free. No strings attached.

See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute.

  • Professional

    $99per month
    • 1 User
    • 10 Social accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Features included:

      Unlimited post scheduling

      Best time to post recommendations

      Foolproof image size templates

      Hashtag generator

      One inbox for all social accounts

      Custom analytics and reports

      Competitive benchmarking tool


      ... and much more!

  • Most popular

    Team

    $249per month
    • 3 Users
    • 20 Social accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Everything in PROFESSIONAL, plus:

      Link in bio tool

      Suspend scheduled posts

      Team roles and permissions

      Assign DMs to teammates

      One custom-branded URL

      Automatic link tracking

      Up to $2,000 limit for post boosting


      ...and much more!

  • Enterprise Plan

    Custom
    • 5 Users
    • 50 Social Accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Everything in TEAM, plus:

      Approval workflow and asset mgmt.

      Content library

      Single sign-on (SSO)

      Unlimited ad spend

      Free Hootsuite Academy training

      Level up with these add-ons:

      + Advanced social listening

      + Advanced analytics

      + Advanced inbox

      + Employee advocacy

*Prices displayed in USD, based on annual billing, but do not include applicable taxes.



Why Hootsuite?

16 years and 25 million users

Hootsuite was the first, and we’re still the most popular 16 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.

The ‘Ivy League of Social Media’

They don’t call us the “Ivy League of social media education” for nothing. Explore Hootsuite Academy (and get certified!), watch webinars, and read the best blog in the industry.

The largest library of integrations

Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).

Hootsuite has given us the ability to monitor which items of content seeded on social are receiving high engagement from our followers, allowing us to tailor future content pieces to be as relevant and compelling as possible. This insight continues to help our social marketing team maximize their time and effort.
Hannah Boulton
Head Of Marketing And Press
The British Museum

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Get started today and enjoy full access to post scheduling, AI content generation, analytics and so much more  — completely free.