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Hootsuite and Talkwalker social listening tools

See everything
people are saying

(and how they feel)
about your brand

Boost engagement, create more impactful social content, and improve your chances of going viral with AI-powered social listening powered by Talkwalker. Basic features are now available in every single Hootsuite plan.

We’ve got 2,200+ 5-star reviews ★★★★★

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Bring your entire social media strategy to one tab

Hootsuite comes with all the tools you need to strategize and shine on social media. Track trends, create the most engaging content, monitor your performance, schedule posts, and respond to comments and DMs from a single tab.

Search the web for mentions of your brand, trends, and industry topics with Quick Search. View search data from the past seven days and compare two searches side by side. Understand the emotions driving engagement with sentiment analysis.

Automatically see the latest trends and hot topics before they blow up online. See a trend you think will resonate? Instantly create posts for it with Hootsuite’s built-in AI writer.

Fill your content calendar with content you know will resonate with your audience. Get data-backed insights to gauge audience and market interest before you post. View search volume, sentiment, trending hashtags, top brands, big events, and more.

No more pulling data from a dozen networks and having no way to prove your impact. Track key metrics across organic and paid posts, get deep insights on top-performing posts, and easily download or share reports with team members.

Hootsuite (powered by Talkwalker) Quick Search
Hootsuite Talkwalker trends
Hootsuite content calendar
Hootsuite reports

Blue Silk™ AI

Blue Silk™ AI is the most comprehensive AI designed specifically for social media. It analyzes data and conversations and condenses them into clear, insightful summaries in an easy-to-read format.

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Quick Search

Search brand mentions, trending topics, and more from the past seven days and compare two searches side by side. View sampled results from news sites, newsletters, blogs, forums, Reddit, X, and Quora.


AI sentiment analysis

Boost engagement and delight customers by learning their preferences. Understand the emotion driving engagement and how people feel about your brand, competitors, or a specific topic.

Social listening is the easiest way to grow your engagement, reach, followers, and revenue

Every Hootsuite plan includes Listening Basics. That means even small and single-person teams can enhance their strategy by making more informed decisions with the help of social media monitoring.

Protect (and improve) your brand’s reputation

Boost engagement and delight customers by learning their preferences. Understand the emotion driving engagement and how people feel about your brand, competitors, or a specific topic. Plus, hop into relevant conversations across social media and respond to comments and DMs across all your networks in one place.

Boost engagement, followers, and reach

Learn what’s getting people engaged right now and figure out exactly what to post. Search brand mentions, trending topics, and more from the past seven days and compare two searches side by side. View sampled results from news sites, newsletters, blogs, forums, Reddit, X, and Quora.

Save time with the most comprehensive AI for social media

Blue Silk™ AI, Hootsuite’s social listening AI tool, automatically analyzes data and conversations and condenses them into clear, insightful summaries in an easy-to-read format. Short on time? Use our built-in AI social media writer and content ideas generator to whip up content in seconds.

Identify the posts that work and impress your boss

Keep an eye on hundreds of unique social media metrics. See the content that brings in the most engagement and revenue, benchmark your performance against your competitors and industry, and see the best time to post based on your followers and goals.

Give it a try. No strings attached.

See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute.

  • Professional

    $99per month
    • 1 User
    • 10 Social accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Features included:

      Unlimited post scheduling

      Best time to post recommendations

      Foolproof image size templates

      Hashtag generator

      One inbox for all social accounts

      Custom analytics and reports

      Competitive benchmarking tool


      ... and much more!

  • Most popular

    Team

    $249per month
    • 3 Users
    • 20 Social accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Everything in PROFESSIONAL, plus:

      Link in bio tool

      Suspend scheduled posts

      Team roles and permissions

      Assign DMs to teammates

      One custom-branded URL

      Automatic link tracking

      Up to $2,000 limit for post boosting


      ...and much more!

*Prices displayed in USD, based on annual billing, but do not include applicable taxes.



Hootsuite advanced listening

Need deeper social listening? Add advanced capabilities

Hootsuite’s Enterprise plan add-on lets you look back further, search more sources, and do more with AI. Track mentions of your images and logos, forecast trends, and detect peaks instantly with Blue Silk™ AI.

Why Hootsuite?

The deepest social listening tool

With Hootsuite's advanced listening tool, you can track 50 million more websites than competitors. Even our basic version — which is featured in every plan — is the best on the market.

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15 years and 25 million users

We were the first, and we’re still the most popular. Over 25 million users have used Hootsuite to excel on social.

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All your social management in one tab

Publish, analyze, and reply to messages and comments across more platforms than anybody else.

The insights that Talkwalker provides us have been incredible and have really informed our campaign strategy. Providing these insights to our stakeholders demonstrates what social media can do for our brand and helps us secure investment to increase our budgets and grow our team.
Liz Grey
Social Media Manager
University of Sydney

See what people are saying about your brand right now

Want an in-depth view of what people think, feel, and say about your brand in a matter of seconds? You got it.