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Create a richer student experience with social media

Students, parents, and alumni expect more from colleges and universities on social media. Hootsuite helps you evolve your outreach and turn challenge into opportunity.

Schools leading the future of higher education

  • Oxford University Press logo
  • Texas A&M University logo
  • University of St. Andrews logo
  • London Metropolitan University logo
  • Ivery Business School logo
  • 50%

    of students said communication with institutions on social media would positively impact their decision to enroll. (Education Advisory Board)

  • 60%

    of students expect institutions to respond to their concerns on social media within 24 hours. (Education Advisory Board)

  • 63%

    of students use social media to research the universities and colleges they’re interested in. (Education Advisory Board)

Simplify social media for education

Engage your community, recruit and retain students, connect with alumni, and improve your reputation with the help of Hootsuite for higher education.

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Hootsuite product shot with students in their graduation gowns in the background
Hootsuite has always been a partner. Whenever I have a problem, I know I can pick up the phone. I feel like I've always had a team who understands our situation, our goals, and what we're trying to do.
Terry Coniglio
Director, Content Strategy
Georgia State University

Give it a try for free. No strings attached.

See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
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  • Professional

    $99per month
    • 1 User
    • 10 Social accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Features included:

      Unlimited post scheduling

      Best time to post recommendations

      Foolproof image size templates

      Hashtag generator

      One inbox for all social accounts

      Custom analytics and reports

      Competitive benchmarking tool


      ... and much more!

  • Most popular

    Team

    $249per month
    • 3 Users
    • 20 Social accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Everything in PROFESSIONAL, plus:

      Link in bio tool

      Suspend scheduled posts

      Team roles and permissions

      Assign DMs to teammates

      One custom-branded URL

      Automatic link tracking

      Up to $2,000 limit for post boosting


      ...and much more!

  • Enterprise Plan

    Custom
    • 5 Users
    • 50 Social Accounts
    • instagramfacebooktwitteryoutubelinkedinpinteresttiktok
    • Everything in TEAM, plus:

      Approval workflow and asset mgmt.

      Content library

      Single sign-on (SSO)

      Unlimited ad spend

      Free Hootsuite Academy training

      Level up with these add-ons:

      + Advanced social listening

      + Advanced analytics

      + Advanced inbox

      + Employee advocacy

*Prices displayed in USD, based on annual billing, but do not include applicable taxes.



The most versatile social media management tool for higher education

Cut hours from your workweek by creating and scheduling posts, responding to messages, tracking trends, and measuring results in Hootsuite.

Engage prospective students

Know when your students are most active online and publish posts at the ideal times. Create posts that stand out with content inspiration tools that make coming up with ideas and crafting posts easy.

Engage prospective students
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Manage your reputation

Monitor your brand at scale with social listening tools. Catch negative trends and reviews as they happen. And respond quickly in the event of a crisis.

Turn community into advocates

Encourage faculty and alumni to spread your message on their own channels with Hootsuite Amplify. Create a hub for on-brand communications and social media posts that can be shared with only one click.

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Get meaningful analytics

Get actionable insights on what’s working and what’s not with advanced reports that can be easily shared with departments throughout your school.

Build a better student experience

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