Encouraging constituents to sign up for health care insurance. Alerting commuters to outages in public transportation. Helping students in need access free lunches during the summer.
Governments are spending more money—and time—on reaching their citizens. In fact, federal agencies spend about $1.5 billion on public relations per year. But with governments under pressure to reduce workforces and streamline operations whilst delivering excellent citizen experiences, how can agencies ensure that they’re communicating effectively and efficiently?
Our webinar: The Social Government Benchmark Report 2018 is a must-attend for any public-sector employee looking to improve their understanding and skills to reach citizens on social media, deliver better service and see results from their agency’s social strategy.
What You'll Learn
- How governments in North America and the UK are using social media
- How to start proving the value of your social media efforts
- Ways to develop your agency's social media strategy