Today’s socially-savvy buyers generally don’t contact a business until 57% of the purchase process is complete. Before then, they’re researching your brand on social, reaching out to their online networks for information, and making value judgements on your company.

Discover the tools and techniques your sales team needs to find and engage with prospects on social throughout the purchase process.

Watch the on-demand webinar, "Social Selling: Nurturing Relationships into Revenue" and find out how turning your sales organization into a social selling machine can uncover qualified leads, shorten sales cycles, and drive more revenue.

You'll learn:

  • Identify quality leads on social media networks
  • Nurture leads to close deals faster
  • Expand lead gen from traditional methods into social

Our event speakers

Photo of Darren Suomi

Darren Suomi

Global VP of Enterprise Sales, Hootsuite

Hootsuite’s GM Americas, Darren Suomi has been involved in the technology industry for the past fifteen years. During this time, he has had the opportunity to work with both small startups and large, well-established firms, creating strategic partner relationships, sales, and business processes in the areas of business intelligence, ERP and now the Social Media space. Darren is also well versed in international business, having launched new operations globally and driving the sales strategies for large enterprise organizations as well as participating in three global brand acquisitions.