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With 300 million active monthly users—and 40 million photos uploaded every day—Instagram is massive opportunity for brands looking to connect with their audience.

But it’s also pretty new territory for many organizations. So we’ve collected the stories behind some winning Instagram campaigns to give you inspiration, and a roadmap to your own success.

Visual Impact: Brands Winning with Instagram and Hootsuite Campaigns

In this webinar, you’ll learn:

  • Proven campaign types that are well suited to Instagram—and how to get the most from them
  • The strategies behind some of the most successful Instagram campaigns ever
  • How user-generated content—like photos and videos—can power your visual marketing efforts


  • Photo of Richard Hungerford

    Richard Hungerford

    Director of Product Management, Hootsuite

    Richard is responsible for leading the marketing, sales and product team of Hootsuite Campaigns. Prior to joining Hootsuite, Richard was CEO of Brightkit, a social marketing platform acquired by Hootsuite in July, 2014. He’s helped leading brands and agencies such as NBC, the NHL, Universal Music Group and 3M, launch social media campaigns.

  • Photo of Deyvis Roberto Rodriguez

    Deyvis Roberto Rodriguez

    Business DIrector, CSpence Group

    Purpose-driven marketing and strategy leader with extensive experience driving international marketing, strategy, and digital programs. Leveraging more than a decade of experience, Deyvis specializes in creating effective advertising and marketing initiatives by informing them with consumer insights, emerging technology platforms, and innovative strategy. Deyvis has been featured in publications such as Latin Post, Time Magazine and The New York Times 'Accounts and People of Note in the Advertising Industry' for his notable work and accomplishments.