How to Strengthen Your Academic Brand and Boost Enrollment with Social
Today’s top students face countless choices when it comes to their post-secondary education. And when thinking about their future, they’re not cutting any corners.
With this much competition, your organization has a great opportunity to stand out.
We’ve teamed up with The University of Southern California to host a webinar to show you how you can use social media to set your institution apart from the crowd—and establish your brand as an academic leader.
In this free 60-minute webinar, you’ll learn:
- How to attract top talent and increase enrollment numbers by listening to and engaging with prospects who are researching their post-secondary options
- How to increase brand visibility and showcase campus life to potential students
- How to measure social sentiment around your institution and what to do with this information, as well as how to get real-time social analytics across teams
Juntae DeLane is the Digital Brand Manager for the University of Southern California’s Enrollment Services Department where he provides digital marketing, branding and social media strategy for Admission, Financial Aid, Orientation, and Registration. As a passionate professional and digital native, Juntae’s unique blend of traditional and digital marketing knowledge have made him a sought-after digital strategist and consultant.
With over 15 years of experience working in dynamic environments, Phil Chatterton has a strong background in solving complex business challenges. He has specifically made a huge impact in the growth of start-ups, mid-sized companies and market leading solution providers in the technology sector. In a leadership position with a top Higher Education institution, Phil worked to innovate, incubate and successfully operate core emerging and digital technologies in order to solve critical business problems like student recruitment, retention and engagement. Today, Phil works with Higher Education prospects and customers at Hootsuite to outline a strategic digital approach to building a social campus.