With Facebook prioritizing meaningful human connections over passive interactions, brands can no longer rely on their organic content alone.
In this webinar, we’ll show you how to bring paid and organic social together to build an effective content strategy, and discuss the shift towards video and mobile-first content. Learn how to shift your social approach as Facebook’s algorithm changes, how to find new audiences, and reach your business goals through smarter content.
What You'll Learn
- What's changed in Facebook's News Feed algorithm—and how to use these changes to your advantage
- The best types of content that will succeed in this new world
- How to effectively use paid strategies to help your content succeed on Facebook