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If you’re in an enterprise with a complex organizational structure, you know that governing a social media strategy that bridges brands, departments and geography can be a huge challenge.

But cutting through corporate complexity is crucial to your social media success.

Watch our webinar to learn how to overcome the challenges of implementing a unified social strategy in even the most intricate organizational environments.

Navigating Social: Cutting Through Complexity

This webinar uses real-life examples to illustrate strategies and solutions that help large organizations:

  • Establish a secure social publishing environment with company-wide permissions, workflows, and governance policies
  • Increase collaboration across teams, departments, brands, product lines, and geographies—efficiently
  • Engage and connect with customers and prospects through consistent branding and messaging—even when multiple teams are involved


  • Photo of Gina Mulic

    Gina Mulic

    Senior Manager, Social Business, Rogers Communications

    At Rogers, Gina is responsible for social media adoption among Rogers’ other media brands. She works with branding teams, digital editors, content teams, talent, digital product managers, event teams, publicity staff, and partners to help Rogers’ content come to life on social.

  • Vivienne Hsu

    Global Director of Digital and Social Media

    Vivienne has led Cognito's digital and social practice for the last 2 years. Her experience extends across a wide variety of sectors includes FMCG, Pharmaceuticals, Automotive, Technology and most recently financial services, where she ran the Allianz Global account. Previously from an advertising background, Vivienne has over 12 years of extensive integrated communications experience working at Y&R, Ogilvy, TBWA and most recently at The Social Partners, a specialist social consultancy that is part of WPP. Vivienne has a strong strategic and account planning background with a specialist focus on digital and social consultancy over the last 4 years.

  • Photo of Kerry Hassen

    Kerry Hassen

    Digital Marketing Manager, Delaware North

    Kerry is the Digital Marketing Manager at Delaware North Companies, a multibillion-dollar hospitality management company providing hospitality and foodservice through its operating subsidiaries in over 200 entertainment venues. Kerry supports Delaware North’s numerous marketing departments with the development and implementation of an online strategy to support digital business initiatives.

  • Photo of Rob Begg

    Rob Begg

    VP Enterprise Strategy, Hootsuite

    Rob Begg is Hootsuite’s VP Enterprise Strategy. He works with Hootsuite's customers, partners and team to help figure out how social business, product and strategy all come together for enterprise companies. Rob often speaks on the how social business is evolving for enterprise companies and loves to hear stories on how other businesses are scaling social in their organization