Boost in positive sentiment around their brand
Growth in video views
Increase in engagement rate
Thanks to Hootsuite’s ability to manage accounts and analyze data, MBC’s Yes the Best radio station was able to run their highly successful Yes the Guest campaign. The station partnered with guest social media influencers to create dynamic content that resonated with their specific millennial demographic.
There are constant surprises in the fast-paced broadcasting world. With Hootsuite, we’re able to make sure we get unique content out to our channels in the moment—without missing a beat.