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How to Develop an Influencer Marketing Strategy

Influencer marketing involves partnering with people your audience listens to and respects to help your messages stand out.

However, 75% of brands struggle to identify the right influencers, according to a May 2015 study by Schlesinger Associates for Augure.

Watch this webinar on creating a successful influencer marketing strategy. You’ll learn how to identify and connect with the influencers who can make the difference between your audience tuning you out or engaging with you.

In this webinar, you’ll learn:

  • Why you need an influencer strategy in 2016—and how to identify the right influencers to partner with
  • How to maintain productive relationships with your social media influencers
  • How other brands engage with influencers—and what you can learn from their success stories