Drive real business impact with Hootsuite — the no. 1 social media management tool
Save time and reduce your workload by bringing social media scheduling, engagement, planning, and analytics to one tab.
Join the 200,000+ savvy businesses that use Hootsuite to manage social media
Manage all your social media networks in one place
Schedule, engage, monitor, and analyze social media posts. All in one user-friendly dashboard.
Track hundreds of social media metrics and grow faster on social with customizable analytics reports. See the best time to post by network and goal and track how you’re doing against your competitors — all in a few clicks.
Schedule or publish social media posts across networks in a few taps with a drag-and-drop social media calendar and network post visualizer. Plus, use Hootsuite’s built-in AI to write captions, generate hashtags, and write social ads.
With a single inbox for DMs and comments, you can bring all your engagement tasks to one tab. Plus, cut back on the time you spend messaging with saved replies and DM automations.
Stay on top of what people are saying and how they feel about your brand with social listening. Easily search brand mentions, keywords, and trending topics. Then have AI create content for you based on what you know will get people engaged.
Save time, simplify, and grow faster on social media
Hootsuite is designed to help you manage social media faster, smarter, and with way less effort.
Analytics: Understand what’s working and what’s not
See exactly how much value you’re driving from social media and compare your performance to your biggest competitors.
Hootsuite analytics features:
Post performance reports, industry and competitor benchmarks, report scheduling and exporting, custom reports, ad analytics, and more
Publishing: Create better content in less time
Hootsuite doesn’t just schedule your posts for the perfect time. It even helps you brainstorm, design, and write content in seconds.
Hootsuite publishing features:
Social media scheduler, OwlyWriter AI (caption generator, content ideas, hashtag generator, and more), best times to post, Canva templates, bulk post scheduling, link shortening and tracking, and more
Engagement: Turn followers into happy customers
Hootsuite’s social inbox uses automation to lighten the workload involved in engagement and social customer care. That way, you can get to Inbox Zero and stay there.
Hootsuite Inbox features:
A universal inbox for comments and DMs, saved and automated replies, Instagram DM to lead automation, assign messages to teammates, dashboard notifications, agent collision, and more; Enterprise customers can add Generative AI Chatbot (add-on), Salesforce integration (add-on), and more
Social listening: Safeguard your reputation
Monitor keywords, mentions, and hashtags so you’re always up to date about what people are saying about your brand, competitors, and industry.
Hootsuite social listening features
Search the past seven days for mentions and trends across websites and social media, AI summaries and sentiment analysis, search social media streams to monitor trends and discover content; Enterprise customers can add advanced social listening tools for more features
Advertising: Get more out of every ad dollar
Manage your paid social media ads alongside your organic content in a single social media calendar. Side-by-side reporting lets you determine which posts are working and which aren’t.
Hootsuite social advertising features
Social ads analytics, social ads management, boost your organic content, use AI to generate ad copy variations
Plan
Strategize and visualize how content will look on each network with post preview, image editor, a drag-and-drop content calendar, templates, and an image library.
Schedule
Schedule posts to go live when they’ll get the most engagement or post immediately from the Hootsuite dashboard. View best time to post suggestions as you draft content.
Track
Track your performance across all your social networks in one tab. See hundreds of metrics, generate custom reports, and figure out exactly what works.
Give it a try for free. No strings attached.
See for yourself how Hootsuite makes it easier to schedule, post, and prosper on social media.
Sign-up only takes a minute.
Standard
per monthFeatures included:
– Up to 5 social accounts
– Unlimited post scheduling
– Best time to post recommendations
– AI caption, hashtag, and ideas generator
– Canva templates and content library
– One inbox for all social accounts
– DM automations
– Search the past 7 days for brand and competitor mentions
– Analyze brand and competitor sentiment
– Benchmark against 5 competitors
– Assign DMs to teammates**
… and much more!
Most popular
Advanced
per monthEverything in Standard, PLUS:
– Unlimited social accounts
– Customizable analytics reports and templates
– Saved message replies and auto-responses
– Team approval workflows**
– Bulk schedule up to 350 posts at once
– Auto-route and tag messages
– Benchmark against 20 competitors
– Export, email, and schedule reports
– Inbox reporting and analytics
– Search the past 30 days for brand and competitor mentions
– Outbound post tagging and reporting
– Custom user access permissions**
… and much more!
Enterprise
CustomEverything in Advanced, PLUS:
– A fully customized plan to maximize your investment
– Add as many users as you need
– Exclusive access to our most powerful tools
– Platform training and certification included
– Enterprise customer support
– Single sign-on (SSO)
Maximize performance with:
+ Employee Advocacy (Amplify)
+ Listening powered by Talkwalker
+ Advanced Analytics
+ Advanced Inbox
+ Generative AI Chatbot
+ Review Management
+ Premier Services
+ Social Selling
+ Salesforce integration
+ Compliance integration (Proofpoint)
*Prices displayed in USD, based on annual billing, but do not include applicable taxes.
**Available with multiple users.
Why Hootsuite?
16 years and 25 million users
Hootsuite was the first, and we’re still the most popular 16 years later. Over 25 million users have used Hootsuite to post, track, and out-perform their competitors on social media.
The ultimate social media AI
Hootsuite helps you automate every part of social media management — posting, writing, messaging, and social listening. Our AI was designed by social pros for social pros.
The largest library of integrations
Connect over 100 integrations to bring all your favorite tools into the Hootsuite dashboard. That’s more than any other social media management platform (by far).
This platform saves me time EVERY DAY! The ability to like and respond to other posts and messages really makes it stand above other platforms.
Try Hootsuite for free. No strings attached.
With your free Hootsuite trial, you get instant access to social media scheduling, analytics, messaging, and social listening. Completely free.