How global telecom Orange uses social media

Delivering personalized service for over 230M mobile customers with Hootsuite

Resource Type
Case Study, Video

The telecommunications company, Orange, is established in 32 countries and has over 230 million customers, many of whom turn to social media to connect, discover product updates and deals, and seek support. So how does an organization as large as Orange support constant customer service requests and connect 1:1 with customers on social media? By integrating Hootsuite Enterprise social customer service and social media management solutions.

  • Empower the entire organization, at every level on social
  • Work in a team across different countries, networks and languages
  • Maintain a global and local presence throughout 32 countries

Watch the video now to learn more about how to scale social media throughout your organization.


Hootsuite is a tool for every day, every team, every platform.

—Remi Kerhoas, Social Media Manager, Orange Business