Evaluation Guide: Social Media Education

Social Media Education Programs

Resource Type

Social media education is key to empowering workers with the technical knowledge, judgement, and strategic insight that they require in the digital era. However, it can be difficult to find a social media education program that fits your unique goals and requirements.

An effective social media education program is not only attuned to your business needs, but educationally sound. This evaluation guide provides a framework for a choosing a program that will drive business growth and unlock the productive potential of your workforce.

This guide will help you: 

  • evaluate social media education programs based on the needs of your entire organization
  • learn how education can accelerate digital transformation and significantly mitigate social media risk
  • compare the benefits of three categories of social media education: custom education, social media practitioner training, and social leadership development