As social media expands across the enterprise–from sales representatives to senior executives, from customer service, marketing, human resources and legal departments– innovative, forward-thinking companies are not only overcoming their confusion and concerns about social, but also delivering real value for the business.
At the center of their success are their people. And specifically, the strategies and education that are being put in place to create a force of newly empowered, socially literate employees.
In this white paper, learn about the importance of implementing and scaling social media education across your organization in order to benefit from:
- The power of employee brand advocates
- Better connections for social selling
- Reducing risk by improving knowledge