Add to Calendar 2016-09-15 23:45:00 2016-09-16 00:30:00 Europe/London From Fans To Advocates: How To Build Community And Grow Brand Love Vancouver Hootsuite
September 15, 2016 — 11:45pm to September 16, 2016 — 12:30am BST BFI Southbank South Block London, SE1 8XT #SMWadvocacy

What is community? How can making community central to your business help you grow? Beyond likes, +1s, shares and RTs, how can brands engage with their audiences to build lasting relationships that take them from fans to advocates?

Join us for an interactive session on the power of advocacy and the value of real brand love. Hootsuite’s Director, EMEA Growth will share best practices and real-world examples of how a strong community of fans and followers can become a powerful tool in activating others to get involved and fall in love with your brand.

To register for Social Media Week 2016 and attend the session visit the Social Media Week website.

Our event speakers

Photo of Olivier Adam

Olivier Adam

Director Growth, Hootsuite EMEA

Olivier is leading the pan-European digital marketing team at Hootsuite since 2014. He is driving the growth of the volume business across EMEA while generating the pipeline for the enterprise sales team. He has over 15 years of experience in sales leadership and marketing roles covering international markets. Olivier has great experience in the technology industry, with multiple assignments in the telecom, payments, social media and SaaS sectors amongst others. He also had an active role in defining the strategy and direction of many companies; either as being part of the executive leadership or as an external consultant.