Make the Most of User-Generated Content With Social Campaigning

How to turn your fans’ creativity into sales

Resource Type
Documento técnico

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User-generated content—the photos, videos, reviews and comments customers create with or about your brand—is too powerful to ignore. According to Crowdtap, user-generated content is 20% more influential than any other kind of media.

If you want to start tapping into the power of user-generated content (also known as UGC) with social campaigning, this whitepaper will help you design, launch, and promote a UGC campaign that aggregates and capitalizes on your fans’ talents.

The white paper provides actionable suggestions to succeed with UGC, and will show you how to:

  • Create campaigns that will let you reach your fans where they spend the most time
  • Design a branded campaign hashtag that people will want to use and share
  • Make the most of the user-generated content your campaign attracts—and get even better results next time

To learn more about how to profit from user-generated content, just fill in the form on the right side of this page, and you’ll get instant access to 5 Ways to Utilize User-Generated Content.