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You know that proving ROI from social can be a pain.

That’s why the clear tracking you get with paid social is such a relief—along with its improved reach and targeting options.

But paid social only relieves that pain if you’re spending your ad dollars effectively.

Join us for this 60-minute webinar, How Smarter Facebook Ads Can Drive ROI, to learn:

  • How social ads can now help you reach customers at every stage, from awareness to transaction

  • The role paid social ads play in driving a higher return on your marketing investment

  • How to optimize your Facebook ads to increase reach and drive revenue

We’ll leave time at the end for a Q&A session for any questions you have around getting more from you social ads.



  • Photo of Tim Chard

    Tim Chard

    Marketing Director at AdEspresso

    Tim is the Director of Marketing at Hootsuite, focusing on advertising solutions for small and medium businesses. Tim oversees and implements marketing strategy including advertising, email, SEO, and analytics. Outside of running the company’s ads, Tim regularly interviews advertisers from a range of industries to better understand their needs, pain points, and target ROIs.

  • Photo of Vik Kambli

    Vik Kambli

    Regional Head of Western Canada at Facebook

    Vik leads the growth of Facebook and Instagram's commercial business within Western Canada, identifying strategies focused on transforming businesses in key industry verticals. Prior to joining Facebook he held various marketing leadership roles at Microsoft, led the strategy practice in the western region for Blast Radius, and was Vice President of Marketing & Strategy at Monexa, a SaaS company acquired by NetSuite/Oracle in 2015.

  • Photo of Mallory Logan

    Mallory Logan

    Digital Product Manager, Social Media at Smart Reach Digital

    Mallory Logan moved to Denver one year ago and survived her first real Winter! Moving to Denver was a no brainer for her career in digital as Denver continues to rise as a leader in this industry. Mallory has grown from Account Associate to Campaign Manager and now Product Manager, all within the agency setting.

    She is currently Product Manager of Social Media for Smart Reach Digital, an integrated marketing agency born at the intersection of radio and digital. Her largest accomplishment is activating the sales team to increase social media sales over 300%! In her spare time, she enjoys exploring Colorado and blogging about her travels!