Customers now expect the same level of service on social media from financial firms, insurance providers and other regulated enterprises as they receive from technology and retail companies. If your organization doesn’t have a strategy for engaging customers on social in a compliant fashion, your competitors may be moving ahead without you.
But without the right compliance controls in place, your organization could violate customer privacy rules and other regulatory guidelines. Having a social media policy, training employees, and using the right technology are all critical. Are you taking the right steps to ensure compliance in your organization?
This Compliance Guide explores:
- How successful regulated enterprises are using social media while remaining secure and compliant
- Evaluate social relationship platforms based on the needs of your organization in the long term
- Give you a better understanding of how your organization’s social needs map to what a social relationship platform offers