From social quizzes and contests to user-generated content campaigns, there are few better ways to engage your audience, create excitement around your brand, and generate high-quality leads than social media campaigns.

In fact, social campaigns are up to 60% more effective than traditional advertising, according to the McKinsey Global Institute.

Watch Richard Hungerford, Director at Hootsuite Campaigns, for an exclusive webinar on how to create, launch, and promote conversation-sparking social campaigns that resonate with your audience—and inspire them to take action.

Whether your goal is increased sales, engagement, or brand awareness, you’ll learn how to:

  • Identify the campaign type best suited to your goals—from a Facebook quiz to a photo contest
  • Conceptualize and design the all-important visual elements of your campaign to maximize conversion
  • Discover where you can promote your campaigns beyond social media—online and offline