Paid, owned and organic media are not your only options when it comes to extending the reach of your social campaigns.

Our guide, Scaling Social Media: The Power of Employee Advocates, offers six practical tips for turning your employees into trusted brand ambassadors. See how your employees can help amplify company messages, and also explore successful company cultures, thought leadership, and intrinsic motivation.

Download the guide now to learn:

  • Why making employee advocacy mandatory can backfire and drive participation down
  • Proven employee advocacy-building tactics from Zappos and Hootsuite
  • How to motivate your employees beyond just financial rewards

To start encouraging your workforce to participate more on social—without losing control of your brand—fill in the form on the right side of this page to get instant access to Scaling Social Media: The Power of Employee Advocates.