To maximize the impact on your bottom line results, social media needs to break out of the confines of most enterprise’s original social media teams or advocates—typically within marketing.
Only when it’s adopted in a unified manner by multiple business units such as HR, customer service, and sales, can social really begin to transform your business.
Discover the five steps you need to take to broaden your enterprise's social media strategy in our white paper, Organize Your Social Business: How to Integrate Social Media Enterprise-Wide, including:
- Coordinating strategy between social teams and aligning goals with departmental and organizational objectives
- Centralizing control with a single social media platform that supports collaboration—and respects your IT ecosystem
- Training your employees so that they can safely engage customers—with confidence
To start organizing your business to get more from social media, just fill in the form on the right side of this page, and you’ll get instant access to Organize Your Social Business: How to Integrate Social Media Enterprise-Wide.