Business is an increasingly digital—and social—place. From discovery to evaluation and advocacy, customers are interacting with brands earlier, more often, and in more places. And that represents a great opportunity that you may not be taking full advantage of. Until now.

In this webinar we cover:

  • The opportunities of digital transformation
  • Key insights about social business from Forrester Research
  • How social impacts your other marketing efforts
  • How to align yourself with your customer at every stage of their journey

This is a recording from our second virtual conference, Connect via Hootsuite. It provides a foundation for your strategy and a glimpse of what to expect at future events.