It’s an open secret: the quickest way to increase your social media audience is to ask employees to share your organisation’s content on their personal social profiles.

But making that happen—especially in large organisations—hasn’t always been easy.

To help you take advantage of employee advocacy—safely and efficiently—we’ve launched a new solution called Hootsuite Amplify. It makes it simple for your employees to share your organisation’s content—boosting your brand’s reach.

To mark the launch of Amplify, we’ve hosted a 60-minute webinar exploring the power of employee advocacy.

Watch Matt Switzer, VP of Corporate Development at Hootsuite, and guest speaker Laura Ramos, Vice President and Principal Analyst at Forrester Research, Inc. to learn:

  • Why your organisation should be empowering your employees to amplify your social messaging
  • A framework for launching a successful employee advocacy program
  • How you can motivate and inspire employees to become brand advocates (hint: motivate with purpose rather than profits)