Social paid advertising has seen increased investment as brands look to expand customer engagement and ROI beyond organic social posts. According to eMarketer, by 2017, social network ad spending will reach $35.98 billion, representing 16% of all digital ad spending globally.

Today, to engage with your customers you need to put all your efforts to work together, whether it is on paid, owned, earned and/or shared social channels. This Social Ads Toolkit, prepared in partnership with AdEspresso, will provide easy to implement guidance and actions for paid social advertising on Facebook and Twitter. You will also be able to access a collection of inspiring  performing Instagram ads.

In this toolkit you will get:

  • The Science of Twitter Ads -  Thousands of live Twitter ads have been analyzed for this guide, surfacing the best and most effective tips and trick you can implement right away!
  • The DOs & DON’Ts of Facebook Ads  - The 2016 best practices to create Facebook Ads campaigns that convert and drive business results.
  • 137 Instagram Ads that Inspire You - Instagram is probably the biggest scaling opportunity for everyone advertising on Facebook. In this eBook you'll find 137 real world Instagram Ads Examples to get inspiration from for your campaigns!

Just fill in the form on the right side of this page and you will get instant access to your Social Ads Toolkit.

About AdEspresso: AdEspresso is the best-in-class self-service solution for Facebook and Instagram advertising optimization and one of Facebook’s fastest growing ad-technology partners.