Adapting Content to Social

How print and publishing organizations can adapt to the social world

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If you’re in the print and publishing industry, you know all about generating great content.

But matching that content to the new and fragmented ways your audience consumes it isn’t always easy.

Our new guide Adapting Content to Social: 5 Strategies for Print and Publishing Organizations will show you five proven social media content strategies that print and publishing companies are using to expand their audience reach and boost revenue.

This guide uses case studies and examples to show how you can:

  • Gain insights from your social followers that can help you craft future content
  • Provide added value for advertisers through smarter social content
  • Repurpose content from your archives—to extend the life of your owned media  

To learn how to successfully adapt your content to the social world, just fill in the form on the right side of this page, and you’ll get instant access to Adapting Content to Social.