A glimpse into the future of nonprofit on social
Build a social media strategy that keeps on giving
What type of content is most likely to inspire long-term support from your followers? How are nonprofit organizations handling the constant rise of social platforms and features? Are they jumping on the AI bandwagon? And which social platforms are they most (and least) confident will deliver a positive ROI?
Read our Social Trends 2024 in Nonprofit report to get answers to all these questions, plus firsthand insights, industry inspo, and all the guidance you need to be a social media innovator for the year ahead.
Looking for more nonprofit resources? Check out our HootGiving Program for Nonprofits for discounts, content and more!
What you’ll learn
- Nonprofits' strongest (and shakiest) social platforms
- How nonprofits can deliver the “entertainment” audiences are coming to social for
- Connecting the value of engagement to fundraising and other organizational goals
- AI’s future role in nonprofit social teams
- Effective content for GivingTuesday that will lift your entire giving season
Please complete this form for your free resource
* indicates required fields
Related Resources
Case Studies
How Athletico whipped its social media strategy into shape through employee advocacy
Case Studies
How a Kidney Care Company Drove 42% More Job Applications from LinkedIn
Case Studies
Croda Enhances Customer Experiences with Hootsuite
Case Studies
Watermark Gives its Retirement Communities a Voice
Research & Trends
2023 Healthcare Social Media Career Report
Research & Trends
2023 Government Social Media Career Report
Toolkits
Salary Negotiation for Social Media Marketers
Research & Trends
2023 Finance Social Media Career Report
Research & Trends
2023 Education Social Media Career Report
Case Studies
Armanino turns employees into social influencers
Case Studies
How Meliá Hotels wins at social media customer care
Case Studies
Colliers shines by helping their professionals stand out on social media
Case Studies
Witness Change turns to social to change the global narrative about refugees
Case Studies
How a 1930’s pecan candy company is turning heads on TikTok
Case Studies
Innovetive Petcare connects veterinary clinics with communities and melts hearts with pet-loving pics
Case Studies
U-Haul moves to Hootsuite and Brandwatch for Social Marketing and Customer Care
Case Studies
IAG Supports Employees with Powerful Social Media Tools and Engaging Content
Strategy & Tactics
Five Steps to Social Advertising
Strategy & Tactics
Social Media Strategy Guide
Case Studies
How Community Engagement at Careem Powers the Middle East’s Super App
Case Studies
How Hootsuite Boosts Reach, Recruiting, and Revenue with Employee Advocacy
Case Studies
The Regional Municipality of Wood Buffalo Leans on Social to Drive Community Engagement
Digital Trends 2022 Q3 Update
Strategy & Tactics
WhatsApp for Customer Care Whitepaper
Case Studies
How Eurpac Increased its Social Media Followers by 47%
Case Studies
How a Social Media Makeover Helped a Small Business Drive a 108% Increase in Sales
Case Studies
How a Messaging-first Strategy Powered ENGIE to a Leadership Position in the Clean Energy Industry
Case Studies
How the City of Greater Bendigo Informs, Educates, and Engages Constituents on Social Media
Case Studies
How SPIE Engineered a Better Social Media Strategy
Digital Trends 2022 Q2 Update
Toolkits
Social Selling Business Case Template
Strategy & Tactics
Social Media Commerce
Case Studies
Winning Brand Trust with a Perfectly timed Campaign
Strategy & Tactics
Why Your Insurance Company Needs a WhatsApp Strategy
Research & Trends
The Social Media Playbook for Small Business
Toolkits
Content Creation Toolkit
Case Studies
Hydro-Québec Wins Social with a Sassy Customer-First Strategy
Strategy & Tactics
Linking Social and CRM
Strategy & Tactics
Social Customer Care
Strategy & Tactics
Kickstart Your Employee Advocacy with Hootsuite Amplify
Case Studies
How Michael Graham uses social to unify brand messaging to become a digital-first organisation
Social Trends 2021 Report
Strategy & Tactics
Social Selling in the New B2B Sales Process
Strategy & Tactics
Employee Advocacy Program Guide for Healthcare Institutions
Research & Trends
Digital 2020: July Update
Strategy & Tactics
A Social Selling Roadmap for Financial Services
Strategy & Tactics
Social Connections Playbook
Strategy & Tactics
Organic and Paid Social Marketing Playbook
Strategy & Tactics
Make the Shift
Social Media Trends 2020 Report
Research & Trends
The state of digital in Q4 2019
Research & Trends
Social Media Innovators 2019
Research & Trends
Employee Advocacy Program Guide
Research & Trends
Brands to Beat on Social Media: Financial Services and Insurance
Social C-Suite Report—Q1 | 2019
Social Media Trends Report 2019
2019 Social Campus Report
Research & Trends
Docapost puts Employee Advocacy at the heart of its B2B development strategy
Case Studies
How Alès Group Uses Social Media to Win More Followers—and Sales
The Social Customer Experience
Research & Trends
Forrester New Tech: B2B Social Selling Tools, Q1 2018
Forrester New Tech: B2B Social Selling Tools, Q1 2018
The State of Social Media in Government in 2018
Strategy & Tactics
5 Best Practices for Your LinkedIn Page
Research & Trends
2018 Social Media Trends Report for Financial Services and Insurance
Research & Trends
Digital in 2018: The Americas
Strategy & Tactics
Compliance Guide for Financial Services
Research & Trends
Perfect Your 2019 Social Plans
Research & Trends
Demystifying Social ROI
AdEspresso and Hootsuite: Social Ads Toolkit
Toolkits
Employee Advocacy Guide
Toolkits
Financial Services Social Media Toolkit
Strategy & Tactics
Compliance for Financial Services
Forrester Consulting Study: Social Selling: A New B2B Imperative (May, 2017)
Social ROI Toolkit
The 8 Elements of a Successful Government Social Media Strategy
Research & Trends
The ROI of Social Media
Strategy & Tactics
The Social Campus
Strategy & Tactics
Social Selling Demystified
Strategy & Tactics
Social Media Trends Report for Health Care
Generating Leads with Social Media
Research & Trends
Getting to Know Your Audience
Toolkits
The Toolkit for Social Video
Research & Trends
How Social Executives are Transforming the Financial Services Industry in Australia
Strategy & Tactics
Cross-Campus Innovation: A Guide to Social Media Strategy for Australian Higher Education Institutions
Research & Trends
The Social Revolution: Redefining the Student Experience in Australian Higher Education Institutions
Toolkits
The Social Video Toolkit
Strategy & Tactics
A Guide to Social Video Strategy
Facebook Best Practices
Case Studies
Bringing science to social: Polymer Solutions grows followers by 375%
Research & Trends
Influencer Marketing 101
Strategy & Tactics
Social Media Strategy Template
Strategy & Tactics
Social Media Advertising
Strategy & Tactics
Social Selling For Large Organizations
Strategy & Tactics
Instagram Master Tactics
Instagram and Hootsuite
Strategy & Tactics
Social Media Guide for Small Businesses
Strategy & Tactics
Listen and Serve
Strategy & Tactics
From Tweets to Impact
Strategy & Tactics
How Hootsuite Wins with Social Data
Research & Trends
10 Tips For Running Your First Campaign
Case Studies
How Spectrum Health navigated HIPAA while scaling social media across their 23K+ employees
Strategy & Tactics
8 Social Media Tips for Financial Services
Products & Services
Ensure Compliance Across Your Organization
6 Steps to Social Media Compliance
Strategy & Tactics
Managing your Pending Posts
Strategy & Tactics
Organize your Social Business
Strategy & Tactics
8 Tips for Social Business
Toolkits
The Social Media Toolkit for Fresh Ideas
Case Studies
How the RACGP uses social media to build stronger connections with its audience
Case Studies
Enhancing the student experience with social media content
Case Studies
How a pitch-perfect social media approach grew an orchestra’s social following by 82%
Products & Services
Connect with more prospects on social media
Case Studies
How Meliá became one of the most influential hotel chains on social media
Research & Trends
A glimpse into the future of education on social
Case Studies
How Georgia State University Built a Global Community of Brand Advocates
Strategy & Tactics
Social Listening Best Practices in Financial Services
Case Studies
How Abu Dhabi is Boosting Tourism with Social Media
Strategy & Tactics
How to get more budget for social
Research & Trends
A glimpse into the future of government on social
Strategy & Tactics
50+ Free Canva Templates to Help You Beat Creative Block
Research & Trends
A glimpse into the future of nonprofit on social
Case Studies
How One Social Media Campaign Increased TransLink’s Brand Sentiment
Case Studies
How the University of Sydney Proves the Value of Social Media
Strategy & Tactics
Power Up Your Social Listening
Strategy & Tactics
12 real business problems you can solve with social
Research & Trends
2022 Digital Trends Report
Case Studies
How Georgia State University Built a Global Community of Brand Advocates
Case Studies
How Amway Transformed Its Social Enterprise and Boosted Campaign Revenue by 500%
Research & Trends
A glimpse into the future of financial services on social
Case Studies
How social media engagement helped Bayes navigate a sensitive renaming project
Research & Trends
A glimpse into the future of healthcare on social
Strategy & Tactics
3 Steps for Starting a Social Selling Program in Real Estate
Case Studies
How Antalis Leads Its Industry on Social with Employee Ambassadors
Case Studies
How SYKES Latin America used Hootsuite to reduce hiring costs and attract high-quality candidates on social
Case Studies
Marketo uses Hootsuite to improve lead quality and maintain 93% customer satisfaction
Strategy & Tactics
12 Business Problems You Can Solve with Social
Case Studies
How Sodexo Universities builds meaningful connections with students
Case Studies
How UNESCO used social media to raise awareness of crimes against journalists
Case Studies
How Nokia used social to become the talk of the world’s largest mobile tech event
Case Studies
Mapfre creates a united social media strategy to deliver a consistent brand voice across channels
Case Studies
How the British Museum Increased Social Media Engagement by 126%
Case Studies
SIX automates key cybersecurity tasks to actively protect itself against social media threats
Case Studies
How the WWF inspires global action with social media
Case Studies
Innovate UK executed a social media strategy to get their message seen by more people
Strategy & Tactics
The 8 Elements of a Successful Government Social Media Strategy
Case Studies
How Meliá’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
Strategy & Tactics
The Social Campus
Case Studies
How Ochsner Health Reaches New Audiences on Social—and Doubled its Engagement
Case Studies